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(3,333 found)

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019by David Crump, NSCA-CPT, RCPT*D

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development

How to Promote and Sell Multiple Personal Training Options with Layered Pricing

April 10, 2018by Douglas O. Sheppard, NSCA-CPT,*D

Article Members Only

One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.

Personal trainers Organization and Administration

Motivational Climate and Strength and Conditioning Coach-Athlete Relationships in the Weight Room

June 4, 2018by Maura Bergan, MS, CSCS, and Jasmin Hutchinson, PhD

Article Members Only

The four components of the coach-athlete relationship are closeness, commitment, complementarity, and co-orientation. Coaches should seek to deeply understand the value of each category and how to maximize these reciprocal characteristics with their athletes.

Coaches Exercise Science Organization and Administration

Sprinting in Field and Court Sports

May 18, 2018by Developing Speed

Article

Athletes in field and court sports require reactive agility—they must accelerate, decelerate, and change direction in a constantly changing environment. These requirements result in technical differences between sprinting in a field or court sport and sprinting the 100-m.

Coaches Exercise Technique

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September 19, 2019by Bill Foran, CSCS, RSCC*E

Video

CC2023

Personal trainers TSAC Facilitators Coaches

Using Age-Specific Benchmarking of Performance Measures to Create Individual Strength and Conditioning Programs

May 8, 2018by Kevin Paxton, MS

Video

Learn about processes of data collection and presentation, and how to use the data to individualize athletes’ training. In this session from the NSCA’s 2016 National Conference, Kevin Paxton demonstrates an age-specific long-term athletic development (LTAD) syllabus for soccer players.

Coaches Exercise Science Program design

Safety Reminders for Strength and Conditioning Coaches

August 27, 2019by Dr Douglas J. Casa, PhD, CSCS

Video

As athletes return to training in the heat, Doug Casa, CEO of the Korey Stringer Institute, covers safety and considerations for strength and conditioning coaches. Casa discusses guidelines for heat acclimatization, signs and symptoms of traumas, emergency action plans, prevention strategies, and provides valuable resources for coaches.

Coaches Safety Emergency Procedures Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

Growth Hormone Responses to Stress

June 8, 2018by Essentials of Strength Training and Conditioning-4th Edition With Web Resource

Article

Growth hormone release is affected by the type of resistance training protocol used, including the duration of rest periods. Short rest period types of workouts result in greater serum concentrations compared to long rest protocols of similar total work; however, at present it is not clear how the various molecular forms or types of growth hormones are affected by rest period duration.

Coaches Exercise Science Nutrition

The 8 Main Movement Patterns – A Programming Framework for Tactical Strength and Conditioning

July 5, 2021by Nick Tumminello, NSCA-CPT

Article Members Only

This article details the rationale for making the eight main movements the foundation of tactical strength and conditioning.

TSAC Facilitators Program design

Considerations of Blood Flow Restriction (BFR) Training

September 3, 2019by Nicholas Martinez, Christopher Lilla, CSCS, and Michael Renteria, CSCS

Article Members Only

The innovative technology found in portable BFR training systems can help tactical personnel achieve greater strength and hypertrophic gains, as well as optimize training programs and overall performance.

TSAC Facilitators Program design
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