If the strength and conditioning field largely keeps to itself, or the knowledge base is not seen to transcend the training facility, it seems reasonable to think that this will present a problem for strength and conditioning coaches. This article examines some actions strength and conditioning coaches can take to increase the awareness of the good work they do on a daily basis.

The purpose of this article is to provide some actionable topics for communication that can increase the frequency and effectiveness of communication for strength coaches with their sport coaches.

The purpose of this article is to bring awareness and provide an overview of emerging areas within strength and conditioning and sport science.

The National Strength and Conditioning Association was founded in 1978 with 76 strength coaches from across the country with the common desire to network, collaborate and unify the profession of strength and conditioning. Since its inception, the NSCA has grown to nearly 30,000 members in 72 countries and become the leader in the research and education of strength and conditioning professionals. Take a tour of the NSCA’s past and learn more about how it became the institution that it is today.

This is the NSCA’s Coaching Podcast, where strength and conditioning coaches share their experience, lessons learned, and advice about how to thrive in a highly competitive profession.

Dr. Patrick Ivey, Associate Athletics Director for Student Athlete Health and Performance at the University of Louisville, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the transition from strength coach to a director role in administration. Topics under discussion include perceptions of strength coaches, emotional intelligence, and continuing to grow where you are. Find Dr. Ivey on his website: pativey.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This is the NSCA’s Coaching Podcast, where strength and conditioning coaches share their experience, lessons learned, and advice about how to thrive in a highly competitive profession.

This article is the second part of a two-part series that considers the potential role strength and conditioning coaches have in developing student-athlete leadership.

Do you know your legal blind spots? Attorney and former collegiate strength coach Reed Wainwright explores how legal expertise reinforces professional standards in strength and conditioning. Wainwright has been instrumental in developing NSCA resources that help professionals mitigate the inherent risks associated with athletics. He highlights key areas — such as facility safety, equipment management, and emergency preparedness — that help coaches effectively advocate for their athletes and protect their careers. Emphasizing professionalism, Wainwright notes, "the more professional we act, the more professional we're perceived.” He underscores why enhancing public perception is crucial for improving compensation, overcoming stereotypes, and supporting long-term field growth. Wainwright also reflects on how his precise, methodical approach as a strength coach has translated seamlessly into his legal practice. Discover actionable strategies to help minimize risk, stay protected, and elevate the strength and conditioning profession. Contact with Reed via email at reed@wainwrightattorney.com and on LinkedIn: @reed-wainwright | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Review the NSCA Strength and Conditioning Professional Standards and Guidelines (PDF) to identify liability risks, improve safety, and enhance program quality. Watch Wainwright’s session, What's Our Standard of Care?, and its implications on liability from the 2017 NSCA Coaches Conference. Stream Wainwright’s free Legal Considerations series on NSCA TV for guidance spanning participation screening to emergency planning. View Wainwright’s session, Standards in Strength and Conditioning, on the NSCA YouTube channel for more insights, including case examples.