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(979 found)

Developing Your Simple Personal Training Marketing Plan

June 22, 2018by Ryan Ketchum

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development

NSCA’s Coaching Podcast, Special Edition Episode: Korey Stringer Institute

Podcast

Courteney Benjamin and Yasuki Sekiguchi, from the Korey Stringer Institute, talk to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about preventing sudden death in the heat and how coaches can plan ahead, create, and respond with an emergency action plan. Find the Korey Stringer Institute on Twitter: @K_S_Institute | Find Scott on Instagram: @coachcaulfield

Coaches Professional Development

Fitness Marketing Foundations—The Basics and How to Implement Them Effectively

August 26, 2019by David Crump, NSCA-CPT, RCPT*D

Article Members Only

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Personal trainers Professional Development

The Sales Presentation—An In-Depth Look and Building a Customized System for Success

December 31, 2018by David Crump, NSCA-CPT

Article

Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.

Personal trainers Professional Development

NSCA’s Commitment and Action to Advance the Strength and Conditioning Profession

Other

NSCA President Greg Haff shares the key takeaways from recent strategic plan meetings and outlines the organization’s commitment to advancing the strength and conditioning profession.

Fri1200Rassel

May 17, 2018by Stephen Rassel, CSCS, RSCC

Video

Staff Mentorship: Our Everyday Role in Advancing the Profession

Coaches

Fri1200Rassel

May 17, 2018by Stephen Rassel, CSCS, RSCC

Video

Staff Mentorship: Our Everyday Role in Advancing the Profession

Coaches

Sample 5K Training Plan for Runners

May 23, 2018by Developing Endurance

Article

This excerpt from the book Developing Endurance, published by Human Kinetics, presents a sample 5K training plan for runners.

Coaches Program design

Safety Reminders for Strength and Conditioning Coaches

August 27, 2019by Dr Douglas J. Casa, PhD, CSCS

Video

As athletes return to training in the heat, Doug Casa, CEO of the Korey Stringer Institute, covers safety and considerations for strength and conditioning coaches. Casa discusses guidelines for heat acclimatization, signs and symptoms of traumas, emergency action plans, prevention strategies, and provides valuable resources for coaches.

Coaches Safety Emergency Procedures Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

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