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Notice: The NSCA website is scheduled to undergo system maintenance from 2:00 AM - 2:30 AM EST. During this time, there may be short service interruptions across the site and some parts of the site may not be accessible. We apologize for any inconvenience while we work to improve the website experience and security.
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
December 10, 2018by Dr Lawrence Judge, PhD, CSCS,*D, NSCA-CPT, RSCC*E, FNSCA, Dr. Don Hoover, PhD, PT, CSCS, and Dr. David M. Bellar, PhD, CSCS,*D, RSCC*D, FNSCA
The rise of adaptive and Paralympic sports provides an opportunity for strength and conditioning professionals to share their expertise with a wider range of athletes. This article summarizes working with a physical therapist to build an annual training program with a focus on periodization for a Paralympic discus thrower.
In this 2018 NSCA Personal Training Conference video, Mike Israetel describes how to create and develop motivation in your clients, and how to understand the process of motivation in people.
Personal trainersExercise ScienceClient Consultation|AssessmentProfessional Development
This 2018 Coaches Conference video features rugby Strength and Conditioning Coach Ashley Jones discussing how his training and coaching philosophies have changed over time based on experience and science based principles.
No matter what the ready position is, sooner or later the weight transfers to one leg, JC Santana says in this hands-on lecture from the 2014 Personal Trainers Conference. Everything we do is one leg at a time, and the way to become better on two legs is to train on one legs. JC walks participants through exercises designed to train on one leg.
Trainer Tips are infographics designed to help you, an NSCA professional, educate clients and promote your services. These member-only resources can be used for client education, motivation, and promotion.
Learn how the use of force plates can provide daily insights in the training process, and how to adapt these principles for other methods that do not involve force plates. In this session from the NSCA’s 2018 Coaches Conference, Cory Kennedy also discusses the prerequisites for developing a coaching “intuition.”