If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.

In the final stage of the gym opening process everything starts to feel very real. Once a location has been chosen, the next steps are to negotiate and sign a lease, create an opening timeline, and plan the grand opening event for the facility.

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.

Dr. Lorena Torres Ronda, co-editor of the new NSCA’s Essentials of Sport Science textbook, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about creating the textbook and how the Certified Performance and Sport Scientist® (CPSS®) certification will benefit the field. Topics under discussion include the use of technology in sport and the specific role that strength coaches play in supporting better performance and recovery decisions. Find Dr. Lorena Torres Ronda on Twitter: @lorenatorres07 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article summarizes the adaptations of cartilage via anaerobic training.

Eating a diet rich in leucine and supplementing HMB may be beneficial for tactical athletes as long as they are following the recommended guidelines.

The purpose of this article is to strongly suggest and offer a pragmatic and stepwise approach that takes into account the ideas and concepts of shared decision making that allows for the “best practices,” pre-participation screenings, evaluations, and stratification flow charts for safe and effective return to play for athletes.

Ron McKeefery, Vice President of Performance and Education for PLAE, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how he got started with the Iron Game Chalk Talk, his involvement with the NSCA, the value in attending and putting on events, the future of the profession, decision paralysis, and creating culture in the weight room.

This article focuses on interprofessional collaboration for optimizing athlete return to sport (RTS).

Ryan Metzger, Senior Assistant Strength and Conditioning Coach for Clemson University, talks to the NSCA Coaching Program Manager, Eric McMahon, about their internship program going virtual amidst the pandemic to provide young strength coaches the education they need to grow despite the lack of in-person training. Topics of discussion also include early sport specialization and burnout, as well as being a role model for female athletes. Find Ryan on Instagram: @clemsonolystrength or @coach_metz | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs