In this article, three outstanding fitness professionals share their thoughts and experiences on the importance of communication in the personal training field.
Personal trainersProgram designProfessional Development
This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.
With over 20 years of experience in the field, former co-founder of EXOS, Brandon Marcello, discusses general sleep knowledge as it pertains to overall health, wellness, and performance in this session from the 2019 NSCA Tactical Annual Training.
When choosing whether to purchase new technological advances, strength and conditioning coaches should consider price, practicality, and credibility in order to maximize the training of their athletes.
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainersOrganization and AdministrationProfessional Development
While there are a variety of behavior change theories and models to choose from when developing a targeted behavioral approach for a client, the transtheoretical model (TTM) provides a relatively simple and easy-to-follow model.
At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.
This episode features Corliss Fingers, the Director of Strength and Conditioning at Bethune-Cookman University. She talks with NSCA Coaching and Sport Science Program Manager, Eric McMahon, about her journey in a predominantly male strength and conditioning profession. This episode speaks to the value of a strength and conditioning coach at the college level, as Fingers shares about preparing athletes in the extreme heat and humidity of Florida during pre-season football. She also recaps her presentation at the 2022 NSCA National Conference in New Orleans, LA, discussing representation around diversity, equity, and inclusion for athletes and coaches.
You can reach out to Corliss on Twitter: @CorlissFingers or by email at fingersc@cookman.edu | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
In this hands-on session from the NSCA’s 2018 Personal Trainers Conference, Bobby Smith, Owner and Director of Sports Performance at Reach Your Potential Training, explains and demonstrates his multi-phase dynamic warm-up system.
Personal trainersCoachesExercise TechniqueProgram design
From the 2020 NSCA Coaches Conference, Ashley Jones, Strength and Conditioning Coach for the Houston SaberCats Major League Rugby team, presents a high-energy hands-on presentation highlighting fun warm-up games coaches can implement with their athletes.