If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.
Personal trainersOrganization and AdministrationProfessional Development
December 10, 2018by Dr Lawrence Judge, PhD, CSCS,*D, NSCA-CPT, RSCC*E, FNSCA, Dr. Don Hoover, PhD, PT, CSCS, and Dr. David M. Bellar, PhD, CSCS,*D, RSCC*D, FNSCA
The rise of adaptive and Paralympic sports provides an opportunity for strength and conditioning professionals to share their expertise with a wider range of athletes. This article summarizes working with a physical therapist to build an annual training program with a focus on periodization for a Paralympic discus thrower.
As a personal trainers business and clients grow a limitation of time and number of clients one can fit into a day is often dealt with by charging more per session or offering more time slots. This article goes over how to implement group training to maximize results for clients and profitability for a personal trainer,
Personal trainersProgram designClient Consultation|Assessment
In this episode, we hear from Kerry Harbor, the Head Strength and Conditioning Coach at Winston-Salem State University, on his experience at the 2023 NSCA Coaches Conference. Coach Harbor shares with NSCA Coaching and Sport Science Program Manager, Eric McMahon, unique aspects of serving student-athletes at the National Collegiate Athletic Association (NCAA) Division II level. The discussion includes Coach Harbor’s early aspiration to become a physical therapist, to how a college football injury introduced him to the coaching profession. From teaching physical education classes to coaching in both high school and college, Coach Harbor reflects on recent growth and areas of opportunity in the strength and conditioning profession.
As mentioned during the episode, you can learn more about the results from the 2022 NSCA Strength and Conditioning Salary Survey.
Connect with Kerry on Instagram: @harborkerry or Twitter @CoachHarbor | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
Joel Raether, Director of Sport Performance at Authentic Performance Center, uses this session to take a closer look at how all variables within a program must be addressed to account for cumulative fatigue, density of variables within, and how to manage stressors for the tactical athlete with high demands for physical, mental, physiological, and emotional stress.