Learn how to cultivate a client-centered coaching mindset. In this session from the NSCA 2017 Personal Trainers Conference, Matt Berenc, Director of Education for Equinox Fitness Training Institute, explains how to create an optimal learning environment for the client in the training session and develop an authentic coaching presence and style that meets the needs of both the client and personal trainer.

In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

One area that can have great impact on the success of a high school athletic department is the strength and conditioning program. This session from the 2015 NSCA National Conference provides insights from Coach Kevin Vanderbush’s personal experience as the strength and conditioning coach at Ben Davis High School for 31 years. This session covers the most important components of strength and conditioning at the high school level and provides both the rationale behind certain practices as well as practical tips.

Chris Morris, Director or Performance Science at the University of Kentucky, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of capturing athlete readiness through data and technology. Topics under discussion include Dr. Morris’s time as a University of Kentucky football player turned PhD student, how sports science is critical to understanding athlete’s capacities on a much deeper view, and developing interpersonal relationships with athletes to create trust and buy-in. Find Dr. Morris on Twitter: @CMorrisPhD | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Every client should participate in a 20 – 30 min initial interview and consultation prior to participating in any physical activity. This process allows the personal trainer and client time to complete the strategy session form, physical activity readiness questionnaire (PAR-Q), professional liability form, and trainer-client agreement.

This article reviews the day-to-day operations of a strength and conditioning coach in the collegiate setting and identifies key factors that affect common coaching practices and athletic performance. Development of a dominant coaching style in controlling time, space, flow, and efficiency is examined to avoid problems and unintended negative consequences.

Jason Loscalzo, Head Strength and Conditioning Coach for the Chicago Bears National Football League (NFL) team, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from a college to NFL strength and conditioning coach. Topics under discussion include networking, diversifying your portfolio, and coaching philosophy. Find Jason Loscalzo on Twitter: @jason_loscalzo| Find Scott on Instagram: @coachcaulfield

This excerpt from Exercise Technique Manual for Resistance Training, Third Edition goes over the technique and execution in each phase of the push jerk.

TAT22

Hear from strength and conditioning coach, Tim Caron, on his path from collegiate strength and conditioning into a unique private sector business model in the Los Angeles, CA area. Caron connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, to discuss the potential role of sport science in the private sector with general population clients. This episode is full of training insights for coaches to re-engage their thought process around working with groups and teams. In addition, Caron shares the origins of his new book, Strength Deficit, on considerations for concentric and eccentric strength training. You can reach Tim on Instagram at @coachtimcaron or Twitter at @coachtimcaron | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs