For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Former volunteer firefighter and current high school strength and conditioning coach, Ryan Johnson, talks about establishing school/program emergency response protocols in this session from the NSCA’s 2017 Coaches Conference.
CoachesProgram designOrganization and AdministrationEmergency Procedures
Once strength and conditioning coaches have a better understanding of some of the differences between coaching and training philosophy, they can build their coaching philosophy and ensure it is a combination of both the “why” and “how.”
No training program can completely eliminate the risk of cardiovascular disease or low back pain, but some steps can be taken to decrease the likelihood of being afflicted by either.
Learn how to increase the body’s use of fat as a fuel without compromising the use of carbohydrates for higher-intensity training. Mike Nelson, PhD, explains how combining specific nutrition and exercise together affects the use of fat as a fuel, in this session from the NSCA’s 2017 Personal Trainers Conference.
Gain insight into the interactions between strength, power, speed, and agility for soccer players. Also, learn basic programing guidelines that adhere to current research.
As consumers embrace technology, they are also expecting that same incorporation of technology into their exercise programs. This article shares how some top trainers are meeting this need.