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Notice: The NSCA website is scheduled to undergo system maintenance from 12:00 AM - 2:30 AM EST. During this time, there may be short service interruptions across the site and some parts of the site may not be accessible. We apologize for any inconvenience while we work to improve the website experience and security.
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
In this 2018 NSCA Personal Training Conference video, Mike Israetel describes how to create and develop motivation in your clients, and how to understand the process of motivation in people.
Personal trainersExercise ScienceClient Consultation|AssessmentProfessional Development
December 10, 2018by Dr Lawrence Judge, PhD, CSCS,*D, NSCA-CPT, RSCC*E, FNSCA, Dr. Don Hoover, PhD, PT, CSCS, and Dr. David M. Bellar, PhD, CSCS,*D, RSCC*D, FNSCA
The rise of adaptive and Paralympic sports provides an opportunity for strength and conditioning professionals to share their expertise with a wider range of athletes. This article summarizes working with a physical therapist to build an annual training program with a focus on periodization for a Paralympic discus thrower.
This infographic summarizes a study in which adding both horizontal and vertical force-vector exercises enhanced physical performance during in-season play.
Personal trainersTSAC FacilitatorsCoachesProgram design
In order to effectively prepare an ice hockey player for the season, it is necessary to have a thorough understanding of the specific demands of the sport.
During 2018 TSAC Annual Training, the NSCA’s own Tactical Strength and Conditioning Program Manager, Nate Palin, discusses his personal and professional take on running in the military setting. Here Palin identifies the pros, risks, and shortcomings associated with run-centric physical training for special operations forces, as well as discusses more safe and efficient strength and conditioning alternatives to running-based fitness programs for these tactical operators.
TSAC FacilitatorsProgram designTesting and Evaluation
In this 2018 coaches conference video Todd Hamer describes his experience working with collegiate football players, and his methods for targeting appropriate energy systems to increase athletic performance in speed and conditioning.
Strength and conditioning coaches with knowledge of the exercise principles for youth and the specific demands of basketball can design effective integrative neuromuscular training (INT) programs based on the individual needs of youth athletes.