This PTQ article shares a real-world story to give inspiration and practical advice on creating your own sport performance business. Visit NSCA online to read more on athletic performance and professional development.

Because a client’s functional abilities will change in each of the tissue healing phases, the fitness professional must understand the time it takes to heal and the science behind each phase in order to prescribe safe exercises for clients in those phases.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

Swimming is a form of exercise that has minimal impact on body joints as it applies a lower amount of stress compared to other popular activities, such as walking. This article offers different methods of swimming that improve overall health aimed for the maturing adult.

The purpose of this article is to briefly identify the expectation dynamic for strength and conditioning practitioners and to provide a practical mode for operational thought.

Some positions within the fitness industry can be tricky to classify. This article helps businesses decipher the difference between a hired employee and an independent contracted position.

Learn from a coach who took his career from working with Winter Olympic and professional sport athletes to success in the private sector. In this episode, Bret Kelly of Exos and formerly United States Ski and Snowboard, shares about his journey and the need for coaches to remain versatile in growing their professional skills in the field. Tune in as Kelly connects with Eric McMahon, the NSCA Coaching and Sport Science Program Manager, on seeking out opportunities to work in niche Olympic sports, the growing uses of performance technology, and the value of building a strong support staff. Find Bret on Instagram: @bk_strengthcoach and on Twitter: @bret_kelly_ | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Katie Fowler, from the University of South Carolina, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about being part of a National Championship team/culture, successful intern qualities, being a female strength and conditioning coach in a male dominated profession, and the influence of data in strength and conditioning.

This article discusses the limitations and risks involved with artificial intelligence, such as ChatGPT, as a tool for personal trainers.

Older adults who desire to remain physically active at work, recreation, or sport can improve muscular strength, physical performance, and injury prevention if engaged in a properly designed resistance exercise program. The programming considerations presented herein may serve as a useful reference for strength and conditioning professionals working closely with active older adults.