For Keith Swift, coaching is completely effort based, but it starts with camaraderie and education. As Director of Strength and Conditioning at Wofford College, his philosophy is clear: educate, heal, and enhance. While playing collegiate football and studying exercise science, Swift learned early to question the “why” behind training and encourages his student-athletes to do the same. At an academically rigorous institution, his educational focus fits right in, fostering curiosity, technical precision, and peer coaching. Swift shares how his experiences across professional baseball, the private sector, and collegiate programs each shaped his foundation while making it his own. Amid collegiate challenges — from the National Collegiate Athletic Association (NCAA) transfer portal to the growing authority of student-athletes — Swift holds firm that “there is no substitute for hard work.” His goal is simple: help student-athletes leave with both a degree and a championship ring, setting them up for success in sport and life. Reach out to Coach Swift on Instagram: @worqueowt and @wofford_strength, Twitter/X: @CoachSwift93, LinkedIn: @keithswift, or by email: swiftkd@wofford.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Discover how salaries have evolved across collegiate athletics and other work settings in strength and conditioning in the 2025 NSCA Salary Survey at NSCA.com/Salary.

From the 2021 NSCA’s Coaches Conference, Matthew Ibrahim, Co-Owner, Director of Strength and Conditioning, and Internship Coordinator at TD Athletes Edge, discusses how to help athletes develop the skills necessary to build the brakes in the athletic development process. Other topics covered include how to create a better understanding of the transfer from training in the weight room to sport performance.

This article in NSCA Coach shares exercise science comparisons between photobiomodulation therapy and cryotherapy. Visit us online to learn more on muscle recovery and red light therapy.

Understanding of Scapular Dyskinesis

This article is the ninth in a continuing series of tactical strength and conditioning (TSAC) research reviews. It is designed to bring awareness to new research findings of relevance to tactical strength and conditioning communities.

CC 2020

Cal Dietz, Head Olympic Strength and Conditioning Coach for the University of Minnesota, explains how training is a process that takes time. He shares his insight into the most applicable adaptation and the most effective applications for tactical performance at the 2019 NSCA Tactical Annual Training.

In this Info-graphic, block periodization and traditional periodization are reviewed on the effects on both upper and lower body strength and power.

CC 2022

This study assessed the performance effects of a novel short-term and highly accessible training protocol based on maximal shuttle runs in the field.