This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.

Learn how to design an effective nutrition coaching program for all types of athletes without supplements, support staff, or expensive training tables. In this session from the NSCA’s 2017 Coaches Conference, Adam Feit compares the awfulness- versus awesomeness-based nutrition coaching models.

Gatorade Forum: Building Blocks for Strength & Conditioning Coaches Success Sponsored by Gatorade

This article is part of a new, continuing series on practical, evidence-based approaches to reducing the risk of injury while developing tactical strength and conditioning.

This article is an overview of several studies that look into the effects of intensity and volume in the training of combat soldiers and its relation to injury.

Joel Raether, owner of Authentic Performance in Denver, CO, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how to get started and then progress as a strength and conditioning professional. Early on, it takes plenty of long hard hours to get to a high level in this profession, but as you find your way, you must find a balance between work and life. Developing relationships is the biggest part of moving forward and being successful with high level athletes.

This excerpt from NSCA’s Essentials of Sport Science briefly explains the force-velocity-power profile and how it can give strength and conditioning coaches a more holistic view of athletes.

This article will present a sample program that was implemented successfully by a group of older women in competition, and discuss the general exercise principles utilized to increase BMD in postmenopausal women.

Michael Doscher from Valdosta State University talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how to thrive for many years at one institution and work well with those around you, as well as how strength coaches should be evaluated.

Bert Sorin, President and Co-Owner of Sorinex Exercise Equipment, discusses his road map to staying relevant in a growing field of competition, provides alternate views of success and the long-term impact as a trainer, and offers insight into effective leadership qualities in this session from the NSCA’s 2018 Personal Trainers Conference.