For Keith Swift, coaching is completely effort based, but it starts with camaraderie and education. As Director of Strength and Conditioning at Wofford College, his philosophy is clear: educate, heal, and enhance. While playing collegiate football and studying exercise science, Swift learned early to question the “why” behind training and encourages his student-athletes to do the same. At an academically rigorous institution, his educational focus fits right in, fostering curiosity, technical precision, and peer coaching. Swift shares how his experiences across professional baseball, the private sector, and collegiate programs each shaped his foundation while making it his own. Amid collegiate challenges — from the National Collegiate Athletic Association (NCAA) transfer portal to the growing authority of student-athletes — Swift holds firm that “there is no substitute for hard work.” His goal is simple: help student-athletes leave with both a degree and a championship ring, setting them up for success in sport and life. Reach out to Coach Swift on Instagram: @worqueowt and @wofford_strength, Twitter/X: @CoachSwift93, LinkedIn: @keithswift, or by email: swiftkd@wofford.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Discover how salaries have evolved across collegiate athletics and other work settings in strength and conditioning in the 2025 NSCA Salary Survey at NSCA.com/Salary.

This article examines how training the core and performance are connected. This article seeks to help propose how to best use the literature to maximize understanding and use of the current concepts.

Josiah Igono, Director of Peak Performance for the Texas Rangers Major League Baseball (MLB) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about what defines performance. Topics under discussion include the importance of coaching mental skills, diversifying your skillsets as a coach, and leaving a legacy. Find Dr. Igono on Instagram: @josiahigono or Twitter: @JosiahIgono | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Lawrence Herrera, owner and founder of LH Performance, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how strong is strong enough, keeping the training simple, and relating to athletes and coaches.

The purpose of this article is to describe the 165-lb body drag as performed by California law enforcement recruits in order to graduate academy.

Learn how to identify the performance benefits associated with weightlifting and effective teaching progressions for weightlifting. In this session from the NSCA’s 2016 National Conference, Bo Sandoval discusses effective weightlifting methods to address common training errors and common concerns practitioners have with weightlifting.

In this Career Talk session from the 2019 National Conference, West Point Senior Associate Athletic Director for High Performance, Jonathan Oliver, shares principles for effective interviews and how to put your best foot forward in front of your future employer.

This excerpt from Developing the Core explains core exercises unique to baseball and softball.

USA Football's senior manager of education and training, Andrew Ryland, discusses the long-term athletic development (LTAD) model and its growth and application in the United States, as well as the breakdown of what it looks like for youth football players, in this session from the NSCA’s 2019 Coaches Conference.

In this 2018 coaches conference video Todd Hamer describes his experience working with collegiate football players, and his methods for targeting appropriate energy systems to increase athletic performance in speed and conditioning.