One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.
In this hands-on session from the 2014 NSCA Personal Trainers Conference, Johnny Gillespie teaches simple ways to cue, feel, and teach others how their body is designed to move as a single cohesive unit. From this experience, assessment for both the personal trainer and client becomes a moment-to-moment and movement-to-movement process.
While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.
Personal trainersProgram designTesting and Evaluation
Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.
Personal trainersOrganization and AdministrationProfessional Development
Why are some behaviors so easy to change while others are so excruciatingly difficult? In this session from the 2015 NSCA Personal Trainers Conference, Annette Lang explains how to identify specific components that have contributed to success—or lack thereof—in changing behaviors and ultimately, habits.
Lighter weights can translate to bigger muscles, Brad Schoenfeld says in this lecture from the NSCA's 2014 Personal Trainer Conference. Brad presents one of his latest studies, which looks at hypertrophy in trained subjects.
In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.
Personal trainersProgram designTesting and Evaluation