Growth happens when you go all in, or as Brittany Wiebe says, “full send.” As Head Strength and Conditioning Coach of women’s basketball at the University of Oregon, she shares her people-first, evidence-based approach to maximize performance, minimize risk, and positively impact each individual. Using reverse engineering and fundamental principles, Wiebe describes programming around the big seven movements, progressive overload, and objective and subjective feedback. She reflects on her path through Kenya, Dubai, and the Dominican Republic, gaining exposure to athletes across sports, backgrounds, and abilities. Logistical challenges, like language barriers and limited resources, strengthened her adaptability and creativity. Wiebe believes weight room culture starts the moment you walk in. Her strategies — from high-energy greetings to rallying around big lifts — remind coaches that intent begins with environment. She challenges coaches to step outside their comfort zones, say “yes” to opportunities, and bring the same intensity to their development that they demand from athletes. Reach out to Brittany on Instagram: @coach.bwiebes and LinkedIn: @bwiebes | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Ready to take your coaching further? Explore opportunities to connect with top professionals and gain new insights at NSCA.com/Events, from local clinics to national conferences.

Thadeus Jackson, Assistant Strength and Conditioning Coach of the Green Bay Packers National Football League (NFL) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the importance of a support system in your career. Topics under discussion include the dynamics of working with professional athletes and how strategic data collection can make your organization better. Find Thadeus on LinkedIn: Thadeus Jackson | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Andrea Hudy, now the Head Men’s Basketball Strength and Conditioning Coach for the University of Texas, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how she got into strength and conditioning. Topics under discussion include the collaborative efforts of the sports medicine team and doctors during her time at the University of Kansas, how she was hired, writing her book and continuing her education, and the value of hosting clinics. Find Andrea on Twitter: @A_Hudy

Caitlin Quinn, Director of Performance for Toyota Racing Development talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about her start in the field of strength and conditioning with internships, her time at Florida State as a GA and Strength and Conditioning Coach, and her new position at Toyota. Topics under discussion include internships, GA positions, not letting people define you as a coach, and the athletes she works with at Toyota Racing Development.

Hear from iconic strength and conditioning coach Tommy Moffitt as he debriefs on important lessons learned over a 34-year collegiate coaching career. Moffitt shares his perspective on the importance of training weightlifting movements, with NSCA Coaching and Sport Science Program Manager, Eric McMahon, and how these methods became an important element of “LSU Way” over an impressive two decades at the University. Topics include the development of young coaches, advice for landing an internship, and shared challenges we face in the strength and conditioning profession. In addition, Moffitt shares a new project he is currently working, the “Moffitt Method”, a new strength and conditioning and education service founded in 2022. Reach out to Tommy on Instagram: @tommymoffitt, Twitter: @TommyMoffitt, or by email at tommymoffitt5@gmail.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

TAT22

From the NSCA’s 2019 Tactical Annual Training, Nathan Dicks explains the Critical Speed Concept. He presents the normative data, parameters for tactical professionals, and how it can be modeled with load carriage for use in prescribing high-intensity interval training.

TAT2022

Greg Haff, former President of the National Strength and Conditioning Association (NSCA), current course coordinator for post graduate studies in strength and conditioning at Edith Cowan University, and Senior Associate Editor for the Journal of Strength and Conditioning Research, talks to the NSCA’s Head Strength and Conditioning Coach, Scott Caulfield, about his journey through strength and conditioning and his efforts to progress the field during his time as president of the NSCA. Topics under discussion include: his years being NSCA Board of Director President, the future of the profession, how he got involved in the NSCA, key traits of icons in the field, traits for potential incoming students, and how to get into sports science.

If Mission Critical Teams intend to enhance their capability, they must first embrace a learning organizational culture and develop a belief that organizations are required to continually improve and adapt in the current competitive and complex environment in order to survive and prosper.