There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainersOrganization and AdministrationProfessional Development
Learn to design programs that prioritize a soldier’s needs above all else. In this session from the NSCA’s 2017 TSAC Annual Training, Nate Palin explains how to develop an athlete assessment and training continuum that reduces bias.
TSAC FacilitatorsProgram designOrganization and AdministrationProfessional Development
This article provides an overview of the sporting demands of the bobsled competition in the Sochi Olympic Games, and how the theoretical basis of training attempted to meet these requirements.
This article is the third installment of a four-part series on stabilization in weight training. It covers how to train trunk stability and how to decrease the dominance of the extension/compression stabilizing strategy (ECSS) that is often perpetuated during training.
The NSCA provides career-focused benefit videos designed to help members gain expert insight, knowledge and tips to help further their careers.Patrick McHenry presents, "Developing a Career as a High School Strength and Conditioning Coach"
CoachesOrganization and AdministrationProfessional Development
In this session from the 2015 NSCA National Conference, Fred Eaves outlines some of the most pressing issues associated with developing the multisport athlete. He also explains strategies that can be used in order to deal with these issues while maximizing the multisport athlete’s potential.
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.