Ali Kershner, Director of Creative Strategy for Art of Coaching, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about overcoming adversity on the road to win the 2021 National Collegiate Athletic Association (NCAA) Division I Women’s Basketball Championship at Stanford University. Topics under discussion include the inequalities found at the NCAA tournament, being true to yourself as a coach, and working outside of the weight room to help strengthen coach-athlete relationships. Find Ali on Instagram: @kershner.ali or Twitter: @alikershner | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.

Circuit training is quick and effective way to induce training adaptations that are similar to the demands that tactical officers face in their career. This is a basic layout of a circuit training program that can be implemented to recruits during training to prepare them for the physical demands they will face.

Diana Vives, MS, CSCS,*D, presents, "Building a Career for the Performance Trainer"

Bert Sorin, President and Co-Owner of Sorinex Exercise Equipment, discusses his road map to staying relevant in a growing field of competition, provides alternate views of success and the long-term impact as a trainer, and offers insight into effective leadership qualities in this session from the NSCA’s 2018 Personal Trainers Conference.

Social Media and High School Athletes

Julia Ladewski presents, "Private vs. Public Strength Coaching"

This article encompasses some of the necessary experience, education, certifications, and personal development needed to become a strength and conditioning coach.

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