Jim Davis, the Director of the Good Athlete Project, identifies usable methods for effective, research-based methods to motivate a unique group of athletes. In this session from the NSCA’s 2018 Coaches Conference, Davis explains how to distinguish between effective and ineffective motivational techniques, and how to design individualized strategies to get the most out of your athletes.

In this video from the NSCA's 2013 National Conference, Dr. Rhodri Lloyd, Senior Lecturer in Physiology and Health at Cardiff Metropolitan University, talks about planning for long-term athletic development.

In this session from the 2014 NSCA Personal Trainers Conference, Barton Bishop explains how to utilize the body’s natural way of learning movement. This will help athletes become more efficient at movement for improvements in exercise and athletic performance, and help in preventing future injuries.

NATCON 2022

This article is the second part of a two-part series that considers the potential role strength and conditioning coaches have in developing student-athlete leadership.

Sleep and recovery can be key to athletic performance. Jeff Nichols from Virginia High Performance discusses strategies to encourage athletes to improve their sleep habits.

In this lecture from the NSCA's 2016 Coaches Conference, Caitlin Quinn discusses how to implement simple techniques for creating a disciplined (yet enjoyable) team lifting environment. Quinn talks about how to hold athletes to a high standard of knowledge and movement accountability, how to teach simple physiology to achieve desirable technique, how to instill a level of ownership within each athlete, and how to place a large emphasis on an athlete's mental engagement throughout a lifting session.

In the intercollegiate athletic setting, the strength and conditioning coach can play a role in the development of student-athlete leadership. For the strength and conditioning coach to be a positive contributor to this effort, he or she must have a clear understanding of their role, the role of the sport coach, and the interaction and relationship between the two.

Before sports nutritionists and coaches begin prescribing unconventional eating recommendations to athletes, it is important to consider the scientific evidence supporting a low-carbohydrate diet for boosting athletic performance.

Renowned powerlifter, Matt Wenning demonstrates proper form, volume, and muscles required to squat optimally in this session from the 2016 NSCA National Conference. The video includes coaching cues to help you teach squat technique to your athletes.