How To Use Video on Social Media to Grow Your Fitness Brand

Thomas Plummer

Josh Leve, Co-Founder and President of the Association of Fitness Studios, discusses the current trends in the fitness studio industry in this session from the 2016 NSCA Personal Trainers Conference. Also covered is why personalization is the key to success, and insights into what is working and what is not.

Kurt Hester, Head of Sports Performance at Louisiana Tech University, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his journey from weight lifting at 12 years old to training collegiate football athletes today. Topics under discussion include starting a business, pioneering strength and conditioning, and the interview process. Find Kurt on Twitter: @thekurthester or on Instagram: @hesterkurt | Find Scott on Instagram: @coachcaulfield

This PTQ article shares strategies for personal trainers about the treatment and prevention of the female athlete triad. Visit NSCA online to read more on youth fitness and health news.

The NSCA provides career-focused benefit videos designed to help members gain expert insight, knowledge and tips to help further their careers.Jamie Aslin presents, "Health and Fitness Careers in Corporate Wellness"

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In this session from the 2015 NSCA Coaches Conference, Mike Stone explains the reasons for developing periodized programs for strength-power athletes. Gain an understanding of how to develop evidence-based programs geared towards developing power.

This study investigated the differences in off-ice and on-ice fitness characteristics between elite and subelite male ice hockey players.

Knowing the risks of cold weather training is only half the battle. It is important to be familiar with a proper risk management strategy to help guide decision-making that can enhance safety and exercise performance.