This article discusses three key areas that fitness professionals should investigate while on their pursuit of a strong career in the fitness industry.
For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.
When choosing whether to purchase new technological advances, strength and conditioning coaches should consider price, practicality, and credibility in order to maximize the training of their athletes.
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?
Examine the benefits of heavy effort training and where it fits in a tactical training program. In this session from the NSCA’s 2016 TSAC Annual Training, Matt Wenning explains a safe and effective approach to training tactical athletes using maximum effort training.
This article briefly discusses tips for personal trainers using wearable fitness devices, including how to help guide clients towards proper utilization, understanding, and application of the information provided.
Given the right implement and creativity, there is no limit to being able to adjust and modify exercises to achieve program goals. This article shares a few of the many exercises that can be done to work with specific limitations.
Studio owners or aspiring owners can leverage current or emerging trends to grow (or start) their business, and better understand the fitness landscape to gain a competitive advantage.