This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Learn the basics of conducting a needs analysis for tactical athletes based on the athlete’s goals and desired outcomes, assessments, limitations on workout frequency and duration, equipment availability, health and injury status, and occupational physiological demands.
TSAC FacilitatorsProgram designTesting and Evaluation
This Personal Training Quarterly article shares ways that personal trainers can help clients develop a growth mindset for success in their physical fitness. Visit NSCA online to read more on health science and fitness news.
Personal trainersExercise ScienceProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentProfessional Development
This article sets out to address and dispel these myths, offering evidence-based insights into the significance, safety, and multifaceted benefits of strength training for youth.
Personal trainersExercise ScienceProgram designProfessional Development
In this video from the NSCA's 2014 TSAC Conference, Jason Dudley, CSCS, discusses the importance of recognizing the skills that are unique to specialized law enforcement units. Coach Dudley talks about using knowledge and a proven approach to train these tactical athletes.
TSAC FacilitatorsOrganization and AdministrationProfessional Development
The purpose of this article is to justify the importance and advantage to properly incorporate upper body power (UBP) training in Mixed Martial Arts (MMA) athletes.
This article describes an innovative approach that was used to implement a long-term athletic development (LTAD) program in a health club, and includes the steps used for implementation.
Some positions within the fitness industry can be tricky to classify. This article helps businesses decipher the difference between a hired employee and an independent contracted position.
Personal trainersLegal IssuesProfessional Development
The purpose of this article is to investigate a few important considerations for the ice hockey goaltender: common injuries, specific physical characteristics and conditioning, and the mental game.