This article walks personal trainers through how to present a program for the common goals and what to do if the process does not produce a sale.

By following the guidelines of the American Dietetic Association, a vegan or whole food, plant-based diet can be a viable option for athletes as well as non-athletes to maintain health, support athletic performance, and positively impact the environment.

Few strength coaches have shaped sport performance like Al Vermeil — the only strength coach to earn championship rings in both the National Football League (NFL) and National Basketball Association (NBA). In this Gatorade Performance Partner Special Episode, Vermeil shares how a career built on explosiveness, adaptability, and relentless curiosity has transformed teams at every level. From advancing plyometrics and Olympic lifts in the 1970s to creating the performance pyramid and the innovative “time machine” testing system, his methods have influenced generations of coaches and athletes worldwide. Known for blending timeless principles with fresh, actionable ideas, he explains how mechanics, group management, and collaboration create consistent results and lasting trust. Along the way, Vermeil offers rare perspectives on coaching longevity, revealing how his adaptability and curiosity have kept him learning — and lifting — into his 80s. Gain practical insights to keep explosiveness central, integrate performance science, and strengthen your long-term coaching impact. Reach out to Coach Vermeil by email at: a60vermeil@sisna.com | Email Jon Jost at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs. This special episode is brought to you in part by Gatorade Performance Partner. Learn more and join their community at GatoradePerformancePartner.com.

The following information provides an overview of what microdosing (MD) is, the limitations in utilizing it as a programming method, and the structure of an MD training session along with examples of in-season and off-season training microcycles.

Join Sgt. Ron Sheppard as he talks about physical fitness from the specialized tactical perspective - in this case, the Colorado Springs Police Department SWAT team. With more than 20 years experience, Sgt. Sheppard provides the operators' view of fitness and training.

Feeling uneasy about asking for a raise? Discover practical strategies to showcase your worth in strength & conditioning and build a solid case for better pay.

This article gives a firsthand account of working in a few of the United States Army’s earlier human performance and injury reduction programs as a strength coach and active-duty physical therapist.

Robert Panariello, Chief Clinical Officer with Professional Physical Therapy and the Professional Athletic Performance Center, talks to the National Strength and Conditioning Association (NSCA) Head Strength and Conditioning Coach, Scott Caulfield, about education in the field, being a well-rounded coach to excel or compliment your career, and key things to remember in the strength and conditioning field.

This article provides practical guidelines for performing a running analysis in order to potentially attract more clients who are interested in improving their running performance.

A physical assessment continues to be one of the best ways to evaluate and measure physical preparedness and readiness of a military unit for job-related tasks and future missions. Tactical facilitators must consider multiple factors when developing testing protocols and programs, including leadership support, limited resources, and training cycle time constraints.