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(2,773 found)

Developing Your Simple Personal Training Marketing Plan

June 22, 2018by Ryan Ketchum

Article Members Only

There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.

Personal trainers Organization and Administration Professional Development

Practical Applications for Rotational Power Training

June 22, 2018by David Otey, CSCS, NSCA-CPT

Article Members Only

As rotation, power, and rotational power are all common pieces of everyday life, it is important to train for efficiency in the movements. This article addresses the specific approaches rotational training can have in an individual’s strength program to address core integrity, synergistic muscular systems, and overall athletic capabilities as it relates to aging.

Personal trainers Coaches Exercise Technique Program design

Five Strategies for Developing your Clients' Mindset for Success

August 18, 2025by Amanda Wheeler Gryffin, PhD, CSCS, and Heidi Rigsbee

Article Members Only

This Personal Training Quarterly article shares ways that personal trainers can help clients develop a growth mindset for success in their physical fitness. Visit NSCA online to read more on health science and fitness news.

Personal trainers Exercise Science Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development

Personal Training for the Sedentary Office Worker

April 6, 2018by Ryan T. McClure, CSCS and Bryan K. Jackson, CSCS

Article

No training program can completely eliminate the risk of cardiovascular disease or low back pain, but some steps can be taken to decrease the likelihood of being afflicted by either.

Personal trainers Program design

Programming the General Population for Optimal Fitness—10 Important Movement Patterns

November 26, 2018by Kevin Mullins, CSCS

Article Members Only

Developing a program for a general population client requires understanding their movement needs. Expand your training programs by implementing all ten of the major human movement patterns.

Personal trainers Program design

How to Start Your Business as a Personal Trainer in a Big Box Gym – Observations from 20 Years in the Industry

September 22, 2023by Tara De Leon, MS, CSCS,*D, RSCC, USAW

Article Members Only

This article provides a firsthand account with knowledge and advice for personal trainers looking to start and grow their business.

Coaches Professional Development

Before You Jump—Considerations Prior to Opening Your Own Facility

June 22, 2018by Robert Linkul, MS, CSCS,*D, NSCA-CPT,*D

Article Members Only

Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.

Personal trainers Coaches Organization and Administration Professional Development

Incorporating the Farmer’s Walk Exercise into Your Client’s Program

October 9, 2025by Michael Krackow, PhD, ATC, CSCS, TSAC-F, and Joyce Blandino, PhD

Article Members Only

This Personal Training Quarterly article reviews the farmer’s walk exercise and how to incorporate it safely into a client’s exercise program. Visit NSCA online to read more on fitness news and exercise research.

Personal trainers Exercise Science Exercise Technique Program design Testing and Evaluation Client Consultation|Assessment Professional Development

Helping Motivate Clients—Applications of the Self-Determination Theory

April 8, 2018by Brook L. Skidmore, MS, CSCS

Article Members Only

This article provides practical suggestions that personal trainers can use to help their clients become and stay motivated to stick with their exercise routines.

Personal trainers Program design Client Consultation|Assessment

Recruitment Through Training, Building the Perfect Team

December 3, 2019by Douglas Sheppard, NSCA-CPT,*D

Video Members Only

In this session from the 2018 Personal Trainers Conference, Douglas Sheppard, Owner of J & D Fitness Personal Training Studio, discusses how hiring quality staff is one of the biggest challenges in strength and conditioning. He also discusses how he discovered where to find a good coach and how to effectively develop them.

Personal trainers Organization and Administration Professional Development
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