For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Those who are in key decision-making positions should understand the importance of proper research, validation, and implementation procedures when developing physical fitness standards.
This article assessed the effectiveness of the Holistic Health and Fitness Lite (H2FL) pilot that integrates strength and conditioning coaches, dietitians, occupational therapists, physical therapists, and cognitive performance specialists into conventional units to provide holistic care for soldiers.
TSAC FacilitatorsProgram designOrganization and AdministrationTesting and Evaluation
When choosing whether to purchase new technological advances, strength and conditioning coaches should consider price, practicality, and credibility in order to maximize the training of their athletes.
While a basic fitness assessment will always be a part of a comprehensive client assessment, there is an array of more sophisticated tests and measures that are available to the personal trainer today.
Personal trainersProgram designTesting and Evaluation
From the NSCA’s 2019 Tactical Annual Training, Nathan Dicks explains the Critical Speed Concept. He presents the normative data, parameters for tactical professionals, and how it can be modeled with load carriage for use in prescribing high-intensity interval training.
TSAC FacilitatorsProgram designTesting and Evaluation