(1,761 found)
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019by David Crump, NSCA-CPT, RCPT*D
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development
Be Legendary: 10 Steps for Leading an Impactful Life
August 12, 2019by Bert Sorin
Bert Sorin, President and Co-Owner of Sorinex Exercise Equipment, discusses his road map to staying relevant in a growing field of competition, provides alternate views of success and the long-term impact as a trainer, and offers insight into effective leadership qualities in this session from the NSCA’s 2018 Personal Trainers Conference.
Personal trainers Coaches Professional Development
Semi-Private Training – An Ideal Model for Small Studios and Productive Trainers
March 25, 2019by David Crump, NSCA-CPT
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainers Organization and Administration Professional Development
Building a Career for the Performance Trainer
May 16, 2018by Diane Vives, MS, CSCS,*D
Diana Vives, MS, CSCS,*D, presents, "Building a Career for the Performance Trainer"
Coaches Professional Development
"Get Up and Go" Drill for Rugby Players
May 22, 2018by Developing Speed
The aim of the get up and go drill for rugby players is to develop the ability to accelerate from a low body position, which is especially important when accelerating into a potential contact situation.
Coaches Exercise Science Exercise Technique
The Men, the Mission, and (Then) Me
August 28, 2018by Nathan Palin, CSCS
Learn to design programs that prioritize a soldier’s needs above all else. In this session from the NSCA’s 2017 TSAC Annual Training, Nate Palin explains how to develop an athlete assessment and training continuum that reduces bias.
TSAC Facilitators Program design Organization and Administration Professional Development
Developing the Knowledge Base for the Certified Personal Trainer
April 12, 2018by Robert C. Linkul, MS, CSCS,*D, NSCA-CPT,*D, RCPT*D, FNSCA
With each experience of training a new client comes an opportunity to research, consult, and learn something new. The career-driven personal trainer will learn from their mistakes, build on their successes, and utilize their knowledge base with each new client they encounter.
Personal trainers Organization and Administration Professional Development
Stop Hiring Personal Trainers and Start Building Them—Developing an Internship Program at a Fitness Facility
April 12, 2018by Robert C. Linkul, MS, CSCS,*D, NSCA-CPT,*D, RCPT*D, FNSCA
Finding a well-educated and open-minded employee is, in most cases, simply luck of the draw. Instead of hoping for the perfect new hire to come walking through the door, a business owner could try a different technique in which they shed their business owner mindset and transition into a mentorship role. Using an internship program, the mentor can ideally build themselves the near-perfect employee.
Personal trainers Organization and Administration Professional Development
Recruitment Through Training, Building the Perfect Team
December 3, 2019by Douglas Sheppard, NSCA-CPT,*D
In this session from the 2018 Personal Trainers Conference, Douglas Sheppard, Owner of J & D Fitness Personal Training Studio, discusses how hiring quality staff is one of the biggest challenges in strength and conditioning. He also discusses how he discovered where to find a good coach and how to effectively develop them.
Personal trainers Organization and Administration Professional Development
The Role of Cervical Musculature and Upper Trapezius Isometric Contractions in the Reduction of Concussions
April 20, 2018by P.J. Gardner, MS, ATC, CSCS
The evaluation, treatment, and management of concussions are an ongoing evolution in sports injury management and medicine. Strengthening the neck and shoulder region has been one way of trying to reduce head and neck injuries.
Coaches Exercise Technique Program design Safety Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
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