Growth happens when you go all in, or as Brittany Wiebe says, “full send.” As Head Strength and Conditioning Coach of women’s basketball at the University of Oregon, she shares her people-first, evidence-based approach to maximize performance, minimize risk, and positively impact each individual. Using reverse engineering and fundamental principles, Wiebe describes programming around the big seven movements, progressive overload, and objective and subjective feedback. She reflects on her path through Kenya, Dubai, and the Dominican Republic, gaining exposure to athletes across sports, backgrounds, and abilities. Logistical challenges, like language barriers and limited resources, strengthened her adaptability and creativity. Wiebe believes weight room culture starts the moment you walk in. Her strategies — from high-energy greetings to rallying around big lifts — remind coaches that intent begins with environment. She challenges coaches to step outside their comfort zones, say “yes” to opportunities, and bring the same intensity to their development that they demand from athletes. Reach out to Brittany on Instagram: @coach.bwiebes and LinkedIn: @bwiebes | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Ready to take your coaching further? Explore opportunities to connect with top professionals and gain new insights at NSCA.com/Events, from local clinics to national conferences.

The purpose of this article is to help disseminate information on the thermal environment during track meets, risk management, and thermal reducing approaches coaches, athletes, and sports medicine personnel can employ for improved athletic performance in a hot environment.

Thrown into the fire — that is how Jeanne Rankin learned, and it’s how she’s developing her athletes and interns at Coastal Carolina University. Rankin reveals how trust is what drives buy-in, performance, and success; without it, even the best program is just a piece of paper. She breaks down some of strength and conditioning’s toughest realities — long hours, relentless demands, and work-life challenges — which require strategic approaches across career stages. A process-oriented coach, Rankin shares practical strategies for setting boundaries, maximizing efficiency, and avoiding burnout when 70-hr workweeks are common. She also delivers real-world insights on career longevity, professional growth, and adapting to an evolving industry. With salary conversations, career sustainability, and the future of collegiate strength and conditioning on the table, Rankin brings an unfiltered, solutions-driven perspective. Whether you are just starting out or an experienced professional, this episode delivers straight talk on what it takes to succeed long-term. Connect with Jeanne on Instagram: @thegingerguns or by email at: jrankin@coastal.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Check out the 2022 NSCA Salary Survey discussed in this episode and watch for 2025 NSCA Salary Survey results coming soon. Additionally, find actionable strategies to support a raise request in the NSCA’s new article, “How to Ask for a Raise in Strength & Conditioning.” Read the NSCA’s proposal to the United States Bureau of Labor Statistics (BLS) to recognize “strength and conditioning coach” as a detailed occupation in their classification system.

Football is evolving fast, and the coaches who keep pace are the ones who control what they can and win the little details. Ted Rath, Director of Sports Performance for the New Orleans Saints, reflects on over 15 years in the National Football League (NFL). He explains how training times, availability, and sheer athleticism have shifted with the game's expansion. Rath makes the case for gaining a well-rounded experience by coaching different sports, seeking knowledge, and being patient on your path. He also shares his linear progression approach to sport science that keeps new tools actionable and avoids technology overload. With players now arriving more educated and invested in their data, creating understanding and buy-in remains essential. Rath reveals that his coaching philosophy and culture starts with “leading yourself,” emphasizing ownership and helping others. Apply his perspective to protect availability, dial in the little details, and integrate sport science with purpose. Reach out to Ted on Instagram: @tedrathstrengthcoach | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Catch Ted’s session, “The Future of Training in Professional Football,” at the 2026 NSCA National Conference in New Orleans, July 8–11. Sign up early and save at NSCA.com/NSCACon.

Since 1998, Bryan Mann has dominated strength and conditioning, securing positions at elite collegiate programs and defining research in strength, power, and velocity-based training (VBT). As the Academic Director of Strength and Conditioning at Texas A&M University, Bryan still gets the rewarding chance to shape students like his former athletes, but now, he’s focused on the future. He’s expanding his scope to human performance as a whole — applying his coaching expertise to advance performance across general, special, and tactical populations. Join NSCA Coaching and Sport Science Program Manager Eric McMahon as we follow Bryan’s professional path, including his recent transition to the Aggie’s powerhouse performance staff alongside Bo Sandoval and Tommy Moffit. Plus, explore pioneering research on Parkinson’s, the rise of individualization in VBT, and how to create a “forward” (not backup) plan for career longevity. Connect with Bryan on Instagram @jbryanmann or Twitter/X @jbryanmann | Find Eric on Instagram @ericmcmahoncscs or LinkedIn @ericmcmahoncscs In this episode, you’ll learn about the NSCA Presenter Application process. Apply by May 15 to be considered for 2025 local events and conferences while earning CEUs for your expertise.

As a Strength and Conditioning Coach with the US Olympic & Paralympic Committee (USOPC), Jared Siegmund prepares athletes for the apex of achievement and perseverance. Siegmund shares that, contrary to public belief, the Olympic competition cycle is not every four years — Team USA athletes face fierce competition in World Series events along the way to qualify. He also speaks to the creativity required to coach Paralympic athletes, where missing limbs create unique biomechanics and hearing or visual impairments impact cueing. Siegmund touches on his principles-based programming architecture, sample adaptations, and USOPC’s interdisciplinary support team. Additionally, Siegmund and McMahon discuss the new generation of modern athletes who are more in tune with data and can control their preparation experience. The discussion concludes with the importance of a growth mindset and getting out of your comfort zone, as well as opportunities to enter elite sport. Connect with Jared on Instagram at: @jaredsiegmund_ or LinkedIn: @jared-siegmund | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

This article from TSAC 76, describes first responder wellness and the effects of PPE on occupational performance. Visit NSCA online to learn about exercise science and tactical fitness.

This article highlights the benefits of exercise for adolescents with attention-deficit/hyperactivity disorder (ADHD). It also provides practical recommendations for high school strength and conditioning coaches working with ADHD student-athletes.

Connect with a young researcher and coach on exploring strength and power topics within elite sport, including a deep dive into velocity-based training. This episode features Dr. Jonathon Weakley, of Australian Catholic University and Leeds Beckett University, discussing his path from growing up in New Zealand, working and studying in the United Kingdom, and performing coaching-centric research with athletes in Australia. Listen in as “Jono” connects with Eric McMahon, the NSCA Coaching and Sport Science Program Manager, on uses of weight room technology, providing appropriate coaching feedback to support athletic performance, and the global strength and conditioning and sport science landscape. This episode mentions the following research papers from NSCA journals: Weakley, J, Mann, B, Banyard, H, McLaren, S, Scott, T, and Garcia-Ramos, A. Velocity-Based Training: From Theory to Application, Strength and Conditioning Journal (43)4: 31-49, 2021 Weakley, J, Wilson, K, Till, K, Banyard, H, Dyson, J, Phibbs, P, Read, D, and Jones, B. Show Me, Tell Me, Encourage Me: The Effect of Different Forms of Feedback on Resistance Training Performance, Journal of Strength and Conditioning Research 34(11), 3157-3163, 2020 Find Jon on Twitter: @JonathonWeakle1 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Andrea Hayden, Assistant Strength and Conditioning Coach for the Minnesota Twins Major League Baseball (MLB) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about being great at your craft. Topics of discussion include how to train athletes in a sport you have never played and creating great career opportunities through education and networking. Find Andrea through Email: andreahayden@twinsbaseball.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs