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(3,427 found)

A SWOT Analysis of the Scope of Practice for Personal Trainers

April 6, 2018by Dan Mikeska

Article Members Only

Optimize quality of care and mitigate potential litigation in your personal training practice through a clear understanding of the strengths, weaknesses, opportunities, and threats (SWOT) of personal training.

Personal trainers Program design

Why Email Marketing is Superior to Social Media

May 4, 2018by Sol Orwell

Video Members Only

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.

Personal trainers Organization and Administration Professional Development

How to Manipulate Rest Intervals to Maximize Strength Training Effectiveness

July 28, 2023by Anthony Mortara, EdD, CSCS

Article Members Only

This article will review the latest evidence regarding optimal rest intervals, and the science behind them.

Personal trainers Program design

Transtheoretical Model—Applications to Personal Training

April 12, 2018by Ryan Eckert, CSCS, NSCA-CPT

Article Members Only

While there are a variety of behavior change theories and models to choose from when developing a targeted behavioral approach for a client, the transtheoretical model (TTM) provides a relatively simple and easy-to-follow model.

Personal trainers Exercise Technique Program design

Developing an Educational Culture

April 9, 2018by David S. Otey, CSCS, NSCA-CPT

Article Members Only

Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.

Personal trainers Organization and Administration

thurs1200mccambridge

September 19, 2019by Teri McCambridge, MD

Video

CC 2020

Personal trainers Coaches

Training Clients with Multiple Sclerosis – Evidence-Based Recommendations

July 10, 2022by Kristin Mendez, CSCS

Article Members Only

This article aims to help personal trainers understand the unique symptoms accompanying multiple sclerosis, how exercise recommendations change based on disease progression, and which techniques to best program for your client.

Personal trainers Program design Basic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease

thu1430wilmot

September 19, 2019by Lachlan Wilmot, MS

Video

CC2023

Personal trainers TSAC Facilitators Coaches

Nutrition for Women: Optimizing Fat Loss and Body Composition Goals

May 9, 2018by Dawn Weatherwax, RD, CSSD, ATC, CSCS

Video

In this session from the 2015 NSCA Personal Trainers Conference, dietitian Dawn Weatherwax discusses how knowing a client’s body composition can help in setting nutrition and training guidelines. Weatherwax reviews nutrient timing; eating the right mix of carbs, fats, and proteins at the right times; and other important facts that may impact a client’s outcomes.

Personal trainers Exercise Science Nutrition Program design

From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 1

June 22, 2018by David Crump, NSCA-CPT

Article Members Only

Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.

Personal trainers Organization and Administration Professional Development
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