Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.
Personal trainersOrganization and AdministrationProfessional Development
In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.
This PTQ article discusses a Mini Quality System (MQS), an ISO 9001-inspired framework designed to help small and growing fitness centers establish better operational control. Visit NSCA online to read more on fitness management.
Personal trainersOrganization and AdministrationClient Consultation|AssessmentLegal IssuesProfessional Development
Beyond the programming, exercise technique, and human physiology, it is also important to create a customized system for sales success. Re-framing the purpose of the sales presentation in the proper light and creating a customized system that will allow a fitness professional to sell their services with integrity can allow them to help more clients.
This PTQ article shares a real-world story to give inspiration and practical advice on creating your own sport performance business. Visit NSCA online to read more on athletic performance and professional development.
Personal trainersProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentSafetyEmergency ProceduresLegal IssuesProfessional Development
Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.
Personal trainersProgram designOrganization and AdministrationClient Consultation|AssessmentProfessional Development
David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.
Personal trainersOrganization and AdministrationProfessional Development
Personal trainers and strength and conditioning coaches around the world are the frontline and display of any fitness facility. Common issues, such as sales techniques and member interaction/experience, can be qualities that are developed over time through employee education.