(259 found)
Commitment to the Profession - Time to Step Up or Step Out
April 12, 2018by Robert C. Linkul, MS, CSCS,*D, NSCA-CPT,*D, RCPT*D, FNSCA
Professional standards can differ from gym-to-gym, studio-to-studio, and personal trainer-to-personal trainer, but all professional personal trainers can benefit from focusing on specific goals.
Personal trainers Organization and Administration Professional Development
Top 5 Marketing Strategies to Implement for Your Fitness Business
May 7, 2018by Josh Leve
One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.
Personal trainers Organization and Administration Professional Development
Top Ways to Drive Traffic to a Fitness Business
April 10, 2018by Josh Leve
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Personal trainers Organization and Administration
How to Start Your Business as a Personal Trainer in a Big Box Gym – Observations from 20 Years in the Industry
September 22, 2023by Tara De Leon, MS, CSCS,*D, RSCC, USAW
This article provides a firsthand account with knowledge and advice for personal trainers looking to start and grow their business.
Coaches Professional Development
Sun800Sheppard
October 4, 2018by Douglas Sheppard, NSCA-CPT
Recruitment through Training, Building the Perfect Trainer
Personal trainers
The 5 Stages of a Fitness Business Owner’s Journey
February 18, 2019by Ryan Ketchum
Ryan Ketchum describes the five stages of a fitness business owner’s journey as an individual transitions from a fitness professional to a fitness business owner.
Personal trainers Organization and Administration Professional Development
How to Leverage Industry Leading Market Research for a Fitness Studio
April 10, 2018by Josh Leve
One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.
Personal trainers Organization and Administration
Sat1600Ketchum
October 4, 2018by Ryan Ketchum
The Fitness Business Owner Journey: 5 Stages of Skill Development For Success
Personal trainers
Hospitality in Fitness – Part III – Hospitality in Management and Ownership
November 27, 2025by Cody McDermott, CSCS
Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.
Personal trainers Program design Organization and Administration Client Consultation|Assessment Professional Development
What it Takes to Survive and Thrive as a Fitness Studio Owner
April 10, 2018by Josh Leve
It is no secret that it takes a lot to differentiate yourself in today’s competitive market. But what does it truly take for a fitness studio owner to thrive in this industry? What are the strategies necessary to deploy that get you to the next level?
Personal trainers Organization and Administration
- Privacy Policy
- Your Privacy Choices
- Terms of Use
- Retraction and Correction Policy
- © 2026 National Strength and Conditioning Association