(3,148 found)
Developing Your Simple Personal Training Marketing Plan
June 22, 2018by Ryan Ketchum
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development
Why You Should Offer Running Analysis to Enhance Your Business
June 7, 2022by Jim Cleveland, CSCS
This article provides practical guidelines for performing a running analysis in order to potentially attract more clients who are interested in improving their running performance.
Personal trainers Testing and Evaluation Client Consultation|Assessment Professional Development
Improving the Strength and Conditioning Program on a Limited Budget
March 3, 2023by Allen Hedrick, MA, CSCS,*D, FNSCA, RSCC*E
This article provides a first-hand perspective of different approaches strength and conditioning coaches can take when they need to produce a highly competitive athlete, but their financial resources are limited.
Coaches Program design Professional Development
Thurs1400GatoradeForum
May 17, 2018by Randy Bird, MS, RDN, CSSD, CSCS
Gatorade Forum: Building Blocks for Strength & Conditioning Coaches Success
Coaches
Standardizing the Use of Series Elastic Bands in Acceleration Training – Practical Strategies for the Coach
November 19, 2025by Jonathan Anning, PhD, CSCS,*D , FNSCA, Christopher Hughes, PhD, PT, OCS, CSCS, Stephen Sprigle, PhD, PT, and Chris Hays, MS, CSCS
This NSCA Coach article provides a proposes a framework for standardizing SEB resistance training based on principles of kinetic and potential energy. Visit NSCA online to read more on exercise science and sport performance.
Coaches Exercise Science Exercise Technique Program design Organization and Administration Testing and Evaluation Client Consultation|Assessment Safety Professional Development
Is the Log Press a Viable Alternative to the Clean and Jerk? An Analysis and Thoughts on Available Literature
February 19, 2022by Garett Reid, CSCS, Rick Howard, DSc, CSCS,*D, FNSCA, and Justin Keogh, PhD
This article presents evidence why the log press may be a viable alternative exercise for the clean and jerk for some populations.
Coaches Exercise Technique Program design
University of Michigan Baseball: The Program Within the Program
August 24, 2018by Jason Cole MS, CSCS,*D, RSCC*D
Taking on a new coaching staff can be one of the most stressful aspects of a coach's job, according to Jason Cole. Join Coach Cole as he presents on the methodologies used by the University of Michigan in relation to baseball and the philosophy of a new coaching staff.
Coaches Program design
How to Establish Trust with Your Clientele and Achieving Long-Term Success
March 4, 2020by Jenna Werking, CSCS, CSPS
The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.
Personal trainers Professional Development
Creating a Strength and Conditioning Program for Your High School or College
May 17, 2018by Stephen E. Rassel Jr. CSCS, RSCC
Webber International University’s Head Strength and Conditioning Coach, Stephen Rassel, presents a six-part Career Development Series on “Creating a Strength and Conditioning Program for Your High School or College.”
Coaches Organization and Administration Professional Development
Using Your Creativity and Knowledge Base to Implement LTAD—A Sample LTAD Program and Lessons Learned
June 20, 2018by Rick Howard, MEd, CSCS,*D, USAW
This article describes an innovative approach that was used to implement a long-term athletic development (LTAD) program in a health club, and includes the steps used for implementation.
Coaches Program design
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