This article discusses performance under stress, as well as factors influencing this performance in tactical personnel.

Even the best programs need to demonstrate their value in order to be supported by upper management, supervisors, and employees. In this session from the 2015 TSAC Annual Training, Gaëtan Girard provides arguments and tools that can help build a case for a tactical fitness program within an organization.

Antonio Squillante, a PhD candidate at the University of Southern California (USC) and the Weightlifting Special Interest Group (SIG) chair, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about using weightlifting, not just the sport, as a means to build strength and power in athletes from the platform to the field. Topics under discussion include being involved with the NSCA through leading the Weightlifting SIG and teaching Exam Prep classes, moving from Italy to pursue his dream of coaching, and going back to school for his PhD. Find Antonio on Facebook: NSCA CSCS Exam Prep or NSCA Weightlifting SIG

USA Football's senior manager of education and training, Andrew Ryland, discusses the long-term athletic development (LTAD) model and its growth and application in the United States, as well as the breakdown of what it looks like for youth football players, in this session from the NSCA’s 2019 Coaches Conference.

In this article, three outstanding fitness professionals share their thoughts and experiences on the importance of communication in the personal training field.

This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.

Brian Thompson, Director of Strength and Conditioning at Springfield College, helps young coaches develop an understanding of how small mistakes can make a big difference while interviewing for a strength position. This session provides knowledge of how the selection process works for employers and discusses how to apply better professionalism to get the positions you want.

This session from the 2015 NSCA Coaches Conference is designed for the strength and conditioning coach who deals with a wide variety of sports. Scott Charland highlights how the needs of athletes in different sports are similar and shows how it is possible to operate an effective, consistent, and comprehensive strength and conditioning program with minimal staff.

The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

If you are struggling to generate sales via social media, it might be time to look at email marketing for the best bang for your buck. In this session from the NSCA’s 2016 Personal Trainers Conference, Sol Orwell explains the differences between social media and email for marketing purposes, how email marketing works to build up buy-in and trust, and how to collect email addresses from your existing audience.