This NSCA Coach article discusses training modalities in bench press training and incorporating accessories to improve rate of force development (RFD) among athletes. Visit NSCA online to read more on strength training and exercise science.

In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This NSCA Coach article examines strength and conditioning strategies for collegiate distance runners to build performance for outdoor competition. Visit NSCA online to read about sport science.

This article discusses three key areas that fitness professionals should investigate while on their pursuit of a strong career in the fitness industry.

Explore the applied sport science research process in college baseball, and how academic research can be optimized to benefit player programming. This episode features Dr. David Szymanski, the Director of Baseball Performance at Louisiana Tech University, and co-editor of the recently published book NSCA’s Strength Training for Baseball. Hear about Szymanski’s career path, from college baseball player to coach and sport scientist. This episode covers a wide range of relevant topics, including exercise selection, performance technology, student pathways, and the emergence of performance director roles across Major League Baseball (MLB). Find David on Instagram: @drdavidszymanski or at his program website: LA Tech Sport Science| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The purpose of this article is to provide a practical, step-by-step process on how to establish trust with your clientele that is valuable in achieving long-term success in this industry.

David Crump describes how semi-private training can be an effective model for some studio and small gym owners to continue to grow their business and reach individuals.

At the end of the day, remember one thing: it is all about the member/client experience. Provide your clients with the best member experience and they will stay and continue to pay.

While there are a variety of behavior change theories and models to choose from when developing a targeted behavioral approach for a client, the transtheoretical model (TTM) provides a relatively simple and easy-to-follow model.

This Personal Training Quarterly article shares hospitality­driven approaches to help personal trainers build connections with clients. Visit NSCA online to read more on fitness, hospitality and health news.