By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.

In this career series article, developing personal training skills to train special populations is discussed; it includes starting out as a novice through the expert level.

Learn how to coach various weight room exercises and understand the differences of “intention” between the various levels of football. In this session from the NSCA’s 2017 Coaches Conference, Pete Bommarito dives into the details of building strength in the weight room for youth and early high school football players, how to maximize all aspects of speed-strength and power by heavy variable loading, and advanced techniques at the elite and professional levels.

In this session from the NSCA’s 2019 Coaches Conference, prominent strength coaches explore what the 2018 coaching salary survey results tell us about the profession and how to move forward.

Lance Walker, Global Director of Performance at Michael Johnson Performance (MJP), talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about being unselfish in your work, developing your people skills in order to be a better coach, and mapping out your professional path.

Cal Dietz, from the University of Minnesota, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about putting new learning into application, and many aspects of professional and personal development.

Today’s fitness professionals need to navigate an evolving landscape of laws and regulations. In this session from the NSCA’s 2016 Personal Trainers Conference, Rick Collins identifies the nuts and bolts of what fitness professionals need to know about nutrition law. Learn how to protect both your business and your clients.

Joel Raether, owner of Authentic Performance in Denver, CO, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how to get started and then progress as a strength and conditioning professional. Early on, it takes plenty of long hard hours to get to a high level in this profession, but as you find your way, you must find a balance between work and life. Developing relationships is the biggest part of moving forward and being successful with high level athletes.

A vast majority of athletes you coach will not become professional athletes, but the major components of Achievement Goal Theory (AGT) carryover outside of sport into any achievement-based setting. It can be argued that coaches helping athletes adopt a more productive set of achievement orientations is the single greatest contribution that coaches can make to the athletes’ lives.

Trainer Tips are infographics designed to help you, an NSCA professional, educate clients and promote your services. These member-only resources can be used for client education, motivation, and promotion.