This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.
With the current rise in overweight individuals, obesity, prediabetes, and diabetes, the role of qualified personal trainers is absolutely crucial for creating a more active and healthy society.
To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.
Before taking any steps toward opening a facility, the personal trainer should review the following considerations to ensure they are making the right decision.
Personal trainersCoachesOrganization and AdministrationProfessional Development
To assist future personal training entrepreneurs in preparing for the next step in their careers, this article focuses on four facility design components that every studio or small gym should address before opening the doors.
By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
The primary focus of this article is to provide personal trainers with an evidence- and practice-based approach to exercise selection and implementation in those with low back pain.
Personal trainersExercise TechniqueProgram designClient Consultation|Assessment
In this hands-on session from the 2014 NSCA Personal Trainers Conference, Johnny Gillespie teaches simple ways to cue, feel, and teach others how their body is designed to move as a single cohesive unit. From this experience, assessment for both the personal trainer and client becomes a moment-to-moment and movement-to-movement process.
Every fitness professional should strive to become a leader in the fitness industry. This will ensure continuity across the field of fitness and assist in the establishment of standards of professionalism.
Personal trainersOrganization and AdministrationProfessional Development