Joel Raether, owner of Authentic Performance in Denver, CO, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how to get started and then progress as a strength and conditioning professional. Early on, it takes plenty of long hard hours to get to a high level in this profession, but as you find your way, you must find a balance between work and life. Developing relationships is the biggest part of moving forward and being successful with high level athletes.

Lindsey Kirschman sees her non-traditional educational background as her greatest asset, not a detriment. She still considers herself a teacher — just differently — as the Director of Sports Performance for University of Utah women’s basketball. Coming from a family of educators, Kirschman initially studied forestry and range science before pursuing strength and conditioning. Kirschman explains how her teaching experience provided a firm foundation for optimizing learning and creating a positive environment. Her approach promotes skill transfer from the weight room to sport and beyond, using exercises like sled pushes as analogies for life lessons about resilience. A former track athlete, Kirschman underscores that while the finish line is the same, every athlete’s starting point is unique. Kirschman also discusses culture building through her “GOAT Award” and the challenges of transitioning from a generalist to a specialist. She encourages aspiring professionals to reframe their mindset and fully engage with their working environment. Connect with Lindsey by email: lindsey.kirschman@utah.edu and Instagram: @authentically_strong | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Get involved with the NSCA! Don’t miss your chance to give back and fast-track your growth with volunteer roles. Many applications close December 15 — apply now at NSCA.com/Volunteer.

This Personal Training Quarterly article shares hospitality­driven approaches to help personal trainers build connections with clients. Visit NSCA online to read more on fitness, hospitality, and health news.

Chris Morris, Director or Performance Science at the University of Kentucky, talks to the NSCA Coaching Program Manager, Eric McMahon, about the importance of capturing athlete readiness through data and technology. Topics under discussion include Dr. Morris’s time as a University of Kentucky football player turned PhD student, how sports science is critical to understanding athlete’s capacities on a much deeper view, and developing interpersonal relationships with athletes to create trust and buy-in. Find Dr. Morris on Twitter: @CMorrisPhD | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Learn about the emerging field of biomechanics in professional baseball from Georgia Giblin, the Director of Performance Science for the Detroit Tigers Major League Baseball (MLB) team. Giblin shares her professional journey with NSCA Coaching and Sport Science Program Manager, Eric McMahon, from working with Olympic athletes in Australia to educating coaches on emerging technology tools within MLB. This episode features discussion on the recent growth of athletic performance departments, the current state of sport science in the United States, and the helpful role of strength and conditioning coaches in supporting sport science initiatives. Connect with Georgia on Twitter: @GeorgiaGiblin| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

What does it take to become an award-winning Director of Strength and Conditioning in the National Football League (NFL)? Justin Lovett reveals the “we over me” mentality that guides his role with the Los Angeles Rams. Lovett reflects on receiving the 2024 NSCA Professional Strength and Conditioning Coach of the Year Award after being an NSCA Member for over 20 years. He draws parallels between working with high school and NFL athletes — where the desired training responses are the same and ability levels vary — making versatility key. Lovett also stresses the importance of finding clean and effective training methods to accommodate wear and tear in football athletes. He compares the Rams’ hiring philosophy to gathering “infinity stones,” emphasizing character attributes, culture alignment, and staff chemistry. Lovett and NSCA Coaching and Sport Science Program Manager Eric McMahon discuss progressing into leadership and the rise of performance director roles, as well as how to seek out career and networking opportunities. Connect with Justin on Instagram: @strcoachlovett, Twitter/X: @justin_lovett, or LinkedIn: Justin Lovett | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

Your career can accelerate when you ask, offer, and say yes. For Morgan Smith, that approach led to a postdoctoral fellowship with the Wu Tsai Human Performance Alliance at Stanford University. Smith recalls how coaching sparked her interest in the science behind performance. Working across academic and practical settings, she encountered challenges with research feasibility firsthand. Today, she focuses on blending coaching with sport science. At Stanford, she began by building relationships and trust within the athletic department. She describes collaborating with coaches and staff to identify research interests, gaps, and low-burden contributions. Smith also highlights opportunities to support club sports, campus recreation centers, and community programs. These roles can help fund education while building your resume, network, and practical skills. She reinforces the value of education as a time to maximize experience and explore interests. Discover how to gain applied experience early, drive cross-department buy-in, and cultivate relationships that move your career forward. Reach out to Morgan on Instagram: @goldenmo_ and LinkedIn: @morgan-smith-sportsscientist | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs | Learn more about the Wu Tsai Human Performance Alliance at: humanperformancealliance.org. Interested in bridging coaching and sport science? The Certified Performance and Sport Scientist® (CPSS®) credential can help you expand your qualifications, open new career paths, and strengthen organizational collaboration.

As performance staffs grow and develop, professional athletes today have a broad array of services and expertise available to them in the locker room and around competition. This episode features the Vice President of Health and Performance for the National Basketball Association (NBA) Phoenix Suns, Brady Howe. Howe tells Eric McMahon, the NSCA Coaching and Sport Science Program Manager, how humble beginnings as an NBA Developmental League athletic trainer contributed to his current performance-first mindset for leading a multifaceted health and performance department. Topics include often misunderstood developmental factors for training elite athletes and advice for how to serve your athletes at the highest level. Connect with Brady on Instagram: @bhowe6 or Twitter: @brady_howe | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs You can learn more about NBA strength and conditioning from the National Basketball Strength and Conditioning Association (NBSCA), an Official Sport Partner of the NSCA.

Dave Terry, Associate Director of Sports Performance at Georgetown University, talks to the former NSCA Head Strength and Conditioning Coach, Scott Caulfield, about his time at Georgetown and the value of mentorship. Topics under discussion include building the intern program, creating relationships with the athletes, and different ways to think creatively, learn, and grow as a strength coach. Find Dave on Instagram: @daveterry16

This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.