By understanding the differences between features, benefits, and results, along with how they impact current or potential clients, personal trainers can separate themselves from the rest of the pack and ensure long-term success of their business.
One of the biggest challenges personal trainers face is keeping clients motivated, committed, and coming back for more. Join Todd Miller as he draws upon years of experience to share his recommendations on how to understand and meet your clients' evolving needs.
This three-part series will show how personal trainers can create a physically literate cradle-to-grave culture for all, with LTAD as the framework. This article addresses awareness of LTAD and why is it important for personal trainers.
Developing a program for a general population client requires understanding their movement needs. Expand your training programs by implementing all ten of the major human movement patterns.
Knowledge of metabolic rate can help athletes as well as health-conscious people improve their exercise performance or obtain the fat-to-lean-mass ratio optimal for their personal situations. Two examples of how this works follow.
In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.