(3,427 found)
Bridge: Client-Trainer Dynamic, with Brandi Binkley
May 4, 2018by Brandi Binkley, MS
Brandi Binkley, the 2015 NSCA Personal Trainer of the Year, shares her thoughts on the relationship between clients and personal trainers.
Personal trainers Organization and Administration Professional Development
Best Business Practices - Personal Training
April 8, 2018by Carmine R. Grieco, PhD, CSCS
Three top personal trainers—Juan Carlos Santana, Robert Linkul, and Chat Williams—discuss “best practices” in the profession of personal training.
Personal trainers Organization and Administration
Client-Centered Training—the Key to Delivering More Value and Better Results
April 10, 2018by Joe Drake, NSCA-CPT,*D
Framing of the personal trainer-client relationship sets the stage for future success, and it all starts with the personal trainer’s approach. Learn how to give clients the right information at the right time, and in a way that will resonate with them.
Personal trainers Program design Client Consultation|Assessment
Keeping Clients for Life—Three Long-Term Retention Strategies that Work
April 1, 2019by David Crump, NSCA-CPT
David Crump describes strategies on client retention and how to make memorable experiences for your client as a personal trainer.
Personal trainers Organization and Administration Testing and Evaluation Client Consultation|Assessment Professional Development
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019by David Crump, NSCA-CPT, RCPT*D
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development
Retain Your Clients by Providing a Great Experience
December 18, 2022by Jim Cleveland, CSCS
This article explains different ways personal trainers can successfully retain their clients through coaching, accountability, attentiveness, knowledge, and service.
Personal trainers Professional Development
Giving the Clients What They Want—A Personal Perspective
April 12, 2018by Ryan Carver, CSCS
It is the job of the personal trainer to help clients reach their goals in a safe and effective manner. However, it can be easy to lose sight of the big picture of a client’s life and have tunnel vision on specific training aspects that may not matter.
Personal trainers Organization and Administration Professional Development
Developing Your Simple Personal Training Marketing Plan
June 22, 2018by Ryan Ketchum
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development
How to Improve Your Sales Skills and Get More Clients without Compromising Your Values
June 20, 2018by Ryan Ketchum
If you want to have control of your earning potential as a personal trainer, it is important to master the art of the sale. With the help of this sales process and closing system, you will be able to confidently close more sales and help more clients.
Personal trainers Organization and Administration Professional Development
How to Promote and Sell Multiple Personal Training Options with Layered Pricing
April 10, 2018by Douglas O. Sheppard, NSCA-CPT,*D
One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Personal trainers Organization and Administration
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