Strength and conditioning coaches who systematically progress specific training variables, including games, can help youth improve performance and reduce the risk of injury.

Thrown into the fire — that is how Jeanne Rankin learned, and it’s how she’s developing her athletes and interns at Coastal Carolina University. Rankin reveals how trust is what drives buy-in, performance, and success; without it, even the best program is just a piece of paper. She breaks down some of strength and conditioning’s toughest realities — long hours, relentless demands, and work-life challenges — which require strategic approaches across career stages. A process-oriented coach, Rankin shares practical strategies for setting boundaries, maximizing efficiency, and avoiding burnout when 70-hr workweeks are common. She also delivers real-world insights on career longevity, professional growth, and adapting to an evolving industry. With salary conversations, career sustainability, and the future of collegiate strength and conditioning on the table, Rankin brings an unfiltered, solutions-driven perspective. Whether you are just starting out or an experienced professional, this episode delivers straight talk on what it takes to succeed long-term. Connect with Jeanne on Instagram: @thegingerguns or by email at: jrankin@coastal.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Check out the 2022 NSCA Salary Survey discussed in this episode and watch for 2025 NSCA Salary Survey results coming soon. Additionally, find actionable strategies to support a raise request in the NSCA’s new article, “How to Ask for a Raise in Strength & Conditioning.” Read the NSCA’s proposal to the United States Bureau of Labor Statistics (BLS) to recognize “strength and conditioning coach” as a detailed occupation in their classification system.

When William Kraemer first entered the field, strength and conditioning was, as he puts it, “primordial.” There were few standards, limited research, and little shared understanding. As one of the most influential figures in strength and conditioning, Kraemer recounts how the profession grew from humble beginnings into a science-driven discipline. That history still holds weight for coaches today. He explains why coaches are often drawn to new ideas, but progress comes from building on proven principles. Workout logs are central to his approach, and he notes how analyzing training over time can improve decision-making. He also emphasizes alignment across the performance ladder to support innovation and athlete development. As the Senior Advisor for Sports Performance and Sports Science at The Ohio State University, he shares his perspective on where the field is headed next. Apply his wisdom to stay grounded in solid principles, evaluate training with greater precision, and better serve your athletes. Reach out to Dr. Kraemer by email: Kraemer.44@osu.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

This NSCA Coach article examines strength and conditioning strategies for collegiate distance runners to build performance for outdoor competition. Visit NSCA online to read about sport science.

This article encompasses some of the necessary experience, education, certifications, and personal development needed to become a strength and conditioning coach.

To address and combat neurocognitive decline in tactical personnel, this article will detail the mechanistic underpinnings of, and describe how to apply, attention regulation strategies to facilitate greater skill acquisition, retention, and performance transfer.

Velocity Based Training in Professional Baseball

This is my story of how a strength and conditioning coach influenced not only one of Pakistan’s up and coming cricket team’s approach to fitness and lifestyle, but also that of the wider community.

Just as any athletic team can benefit from sport-specific training, tactical professionals can benefit from occupational task-specific training as well. Combining pushing, pulling, pressing, and total body movements into complexes may help mimic the demands and movements of job tasks that tactical personnel may encounter.

The American College of Sports Medicine (ACSM) 64th Annual Meeting was held in Denver, CO May 30 – June 3, 2017. Overall, there were more than 50 presentations with a military focus, an indication of the importance of this research. The following is a review of some of the presented research.