In the push for personal training sales, many gyms will use assessment protocols as a way to prove to clients that they can indeed benefit from personal training. This article examines the merits behind this concept.
Personal trainersProgram designTesting and Evaluation
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
This NSCA Coach article offers a brief description on the various methods for setting resistance training loads. Visit NSCA online to read more on strength training and program development.
CoachesExercise ScienceExercise TechniqueProgram designOrganization and AdministrationTesting and EvaluationClient Consultation|AssessmentSafetyProfessional Development
In this article, renowned fitness expert Brandi Binkley provides an overview of the personal training industry; including where it was, where it is, and where it is going.
This article considers some of the main differences between the training of Olympic weightlifters and the use of Olympic weightlifting exercises in strength training for sport.
Swimming is a form of exercise that has minimal impact on body joints as it applies a lower amount of stress compared to other popular activities, such as walking. This article offers different methods of swimming that improve overall health aimed for the maturing adult.
Because a client’s functional abilities will change in each of the tissue healing phases, the fitness professional must understand the time it takes to heal and the science behind each phase in order to prescribe safe exercises for clients in those phases.
Personal trainersProgram designBasic Pathophysiology and Science of Health Status or Condition, Disorder, or Disease
For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.