Gatorade Team Sports Manager, Jon Jost, to share stories and lessons from an over four-decade collegiate coaching career. This Gatorade Performance Partner collaboration episode of the NSCA Coaching Podcast emphasizes the vital role of the strength and conditioning coach as a team builder, leadership developer, and master motivator for student-athletes. Coach Madden takes us on his journey from the early days of being a strength and conditioning coach to today, discussing some major influencers in the profession and training principles that support long-term career success in college athletics. Listen in and be better equipped to face the challenges we experience in our jobs as coaches. You can reach Coach Madden by email at jmaddog59@gmail.com| Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

In this episode with Associate Head Coach of Athletic Performance, Anna Craig, you will learn how “Annual Strategic Planning” improves the professionalism and unity of the University of Texas (UT) Olympic Strength and Conditioning Department. Craig shares her coaching philosophy and talks about the role of mentors during her tenure at UT with NSCA Coaching and Sport Science Program Manager, Eric McMahon. This episode stresses the importance of building autonomy in student-athletes and having humility to effectively manage staff dynamics within collegiate strength and conditioning. Learn about how Craig’s off-campus work, coaching in the private sector, allows her to grow professionally. Tune in for some useful tips on staff and facility management. Connect with Anna on Instagram at: @annaecraig or by email at: anna.craig@utexas.edu| Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

This article provides a brief overview of the physical demands of table tennis, plus recommendations of specific strength and conditioning exercises to improve table tennis performance.

Hear from University of Connecticut (UCONN) Director of Football Strength and Conditioning, Matt King, as he reflects on milestones and mentors along his decade-plus coaching journey with NSCA Coaching and Sport Science Program Manager, Eric McMahon. King discusses how his early exposure to strength and conditioning as a high school athlete informs the training-age and level-based training approach of UCONN’s football team. Episode highlights include a look into UCONN’s highly collaborative sports performance department, tips for navigating marriage and children in a career with long-hours, and discussion about the National Collegiate Athletic Association (NCAA) Transfer Portal. Connect with Matt on Instagram: @coach_mking, Twitter: @Coach_MKing, or by email: matthew.2.king@uconn.edu| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Dr. Lorena Torres Ronda, co-editor of the new NSCA’s Essentials of Sport Science textbook, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about creating the textbook and how the Certified Performance and Sport Scientist® (CPSS®) certification will benefit the field. Topics under discussion include the use of technology in sport and the specific role that strength coaches play in supporting better performance and recovery decisions. Find Dr. Lorena Torres Ronda on Twitter: @lorenatorres07 | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Dr. Allison Randall, Strength and Conditioning Coach for the Vanderbilt University Women’s Basketball Program, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about how her path to the 2012 London Olympic Games as an athlete led her to pursue the strength and conditioning profession. Topics include the use of appropriate cueing strategies to optimize work with young athletes, differences with team versus individual sports, and the importance of education for coaches. Find Dr. Randall on Twitter: @AllisonVRandall or Instagram: @allisonvrandall | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

This article discusses how first responder organizations can optimize their training programs through scientific techniques, including the measurement of training load.

Sam Moore’s path into sport science is defined by taking risks and chasing meaningful questions. After a devastating knee injury as a collegiate athlete, Moore not only returned to compete, but she also discovered her calling in strength and conditioning. She recounts her coaching, sport science, and hybrid roles prior to leaving a full-time position to pursue her PhD at the University of North Carolina at Chapel Hill. Moore describes sport science as problem-solving and drawing evidence across disciplines to drive innovation. She discusses her research on female athlete availability in elite settings, including nuances like body composition, recovery, and high speed exposure in training. Moore advises young professionals to remain open-minded, pitch their ideal position if it does not exist, and go “all in”— knowing one decision does not define forever. Whether you are a coach or researcher, this episode delivers real-world insights on navigating your career with courage and curiosity. Connect with Sam on Instagram: @sammoorestrong and Twitter/X: @SamMooreStrong | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

For Keith Swift, coaching is completely effort based, but it starts with camaraderie and education. As Director of Strength and Conditioning at Wofford College, his philosophy is clear: educate, heal, and enhance. While playing collegiate football and studying exercise science, Swift learned early to question the “why” behind training and encourages his student-athletes to do the same. At an academically rigorous institution, his educational focus fits right in, fostering curiosity, technical precision, and peer coaching. Swift shares how his experiences across professional baseball, the private sector, and collegiate programs each shaped his foundation while making it his own. Amid collegiate challenges — from the National Collegiate Athletic Association (NCAA) transfer portal to the growing authority of student-athletes — Swift holds firm that “there is no substitute for hard work.” His goal is simple: help student-athletes leave with both a degree and a championship ring, setting them up for success in sport and life. Reach out to Coach Swift on Instagram: @worqueowt and @wofford_strength, Twitter/X: @CoachSwift93, LinkedIn: @keithswift, or by email: swiftkd@wofford.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Discover how salaries have evolved across collegiate athletics and other work settings in strength and conditioning in the 2025 NSCA Salary Survey at NSCA.com/Salary.

This article applies LTAD principles to guide the process of generating an athletic profile (part 1) and sample program design (part 2) for a middle school athlete and a high school athlete.