High standards improve the quality of professionals working within the fitness industry. This article provides steps that may help to increase income for personal trainers.

In the "SEC of Division III," championships and high standards define the New England Small College Athletic Conference (NESCAC). Now in his 10th year at Trinity College, Bill DeLongis reinforces high performance is not about scholarships — it’s about culture, strategy, and buy-in. DeLongis outlines how small-school strength coaches manage high athlete-to-staff ratios, maximize resources, and create top-tier training environments despite fewer external incentives. He discusses Trinity College’s sport science partnerships, the power of internship-driven staffing, and why Division III athletes who are playing purely for the love of the game bring a unique level of motivation. Embodying immersive coaching, he explains how experiencing a sport firsthand (through playing, site visits, and athlete surveys) enhances training specificity and buy-in. As Chair of the NSCA Ice Hockey Special Interest Group (SIG), he shares strength strategies, lessons from Team USA Women’s Hockey, and key NSCA resources. His approach proves that any program can compete at the top — with or without scholarships. Connect with Coach DeLongis on Instagram: @billdelongis, LinkedIn: @bill-delongis, or email: bill.delongis@trincoll.edu| Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Join DeLongis and other experts across sports and performance domains in the NSCA’s community-driven Special Interest Groups (SIGs) today. Take your sport-specific knowledge a step further with NSCA’s Strength Training for Hockey.

This article provides a few key tips on how to perform the deadlift more efficiently and safely. Some helpful coaching cues—such as keeping the head slightly up, activating the lats, and pushing the knees out—can assist a tactical athlete in executing the deadlift while increasing strength over time.

Growth happens when you go all in, or as Brittany Wiebe says, “full send.” As Head Strength and Conditioning Coach of women’s basketball at the University of Oregon, she shares her people-first, evidence-based approach to maximize performance, minimize risk, and positively impact each individual. Using reverse engineering and fundamental principles, Wiebe describes programming around the big seven movements, progressive overload, and objective and subjective feedback. She reflects on her path through Kenya, Dubai, and the Dominican Republic, gaining exposure to athletes across sports, backgrounds, and abilities. Logistical challenges, like language barriers and limited resources, strengthened her adaptability and creativity. Wiebe believes weight room culture starts the moment you walk in. Her strategies — from high-energy greetings to rallying around big lifts — remind coaches that intent begins with environment. She challenges coaches to step outside their comfort zones, say “yes” to opportunities, and bring the same intensity to their development that they demand from athletes. Reach out to Brittany on Instagram: @coach.bwiebes and LinkedIn: @bwiebes | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Ready to take your coaching further? Explore opportunities to connect with top professionals and gain new insights at NSCA.com/Events, from local clinics to national conferences.

The exerciser with 8 to 12 months of training experience can begin to include exercise complexes that combine trunk movement patterns with multijoint movements. Single-plane and multiplane movements can be performed using both open- and closed-chain exercises.

Andrea Hayden, Assistant Strength and Conditioning Coach for the Minnesota Twins Major League Baseball (MLB) team, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about being great at your craft. Topics of discussion include how to train athletes in a sport you have never played and creating great career opportunities through education and networking. Find Andrea through Email: andreahayden@twinsbaseball.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Lanier Coleman coaches from a simple truth: intent drives intensity. Now in his role as Assistant Strength and Conditioning Coach for the National Football League (NFL) Jacksonville Jaguars, Coleman brings the same determination he embodied as a collegiate defensive lineman. He shares how early adversity shaped his standards, teaching him to lead with discipline, cultivate deeper relationships, and “build a fire” in every athlete he coaches. During his coaching tenure at Florida State University, mental and emotional endurance became cornerstones of team development — these are lessons he now carries into professional football. Coleman describes the shift from building collegiate foundations to coaching with precision at the NFL level, where he fine-tunes elite qualities to manage injury risk. He also stresses the importance of unified performance staffs to support athletes through this fast-paced and demanding sport. Gain inspiration to strengthen daily purpose, be a spark in your facility, and support athlete readiness across high-performance environments. Reach out to Lanier via Instagram: @l_coleman98 | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Join the NSCA Football Special Interest Group (SIG) and explore 24 other specialized communities designed to support your development on the Special Interest Groups page.

After almost leaving the profession entirely, Ashley Kowalewski landed her role as an Assistant Strength and Conditioning Coach at the prestigious Louisiana State University. Listen as she recounts the strength and conditioning coach who inspired her as a high-level athlete at Oklahoma State University, diverting her path away from pursuing a physical therapy career. Explore how her early experience as an NSCA intern and working with adaptive sports under the United States Olympic & Paralympic Committee expanded her network and strengthened her coaching. Discover where to tap into access points that can build mentors in your corner and the importance of being relationship-oriented in a field where collaboration is key. Kowalewski also speaks about checking her ego after a difficult career experience and the challenge of starting again at the intern level. Learn her guiding principle of providing over proving and how high-quality leadership can elevate a program’s impact and staff longevity. Connect with Ashley on Instagram at: @ashleykowalewski or by email: ashk@lsu.edu | Find Eric on Instagram: @ericmcmahoncscs or LinkedIn: @ericmcmahoncscs

Approximately 2 million youth from 6 - 12 years of age participate in football every year. This article discusses the importance of long-term athletic development (LTAD) for youth football athletes and the significance of a player development pathway for long-term success and longevity in the sport.

How do you build a sustainable high-performance culture despite yearly assistant coach rotations and demanding schedules? Alice Read, Assistant Athletic Director for Sport Performance at Vassar College, shares expertise from managing 29 teams and 600 student-athletes while continuously "riding the rollercoaster" of Division III scheduling. Read explores strategies for maintaining program continuity, including matching assistant coaches to sports based on strengths and growth areas. She emphasizes advocating for daily staff lifts to test and refine programs firsthand. In a full-circle moment, Read, once an NSCA Foundation Assistantship Recipient, now serves on the committee awarding these opportunities, demonstrating the value of early professional involvement. She also discusses collaborative problem solving within the Liberty League Strength and Conditioning Committee and explains how the College Coaches Professional Development Group (PDG) provided boots-on-the-ground guidance for the 2024 NSCA Strategic Plan. Tune in for actionable insights on mentorship, collaboration, and longevity in collegiate strength and conditioning. Connect with Alice via email at aread@vassar.edu and on Instagram: @ajpr3 and @vassar_strong | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs