(3,785 found)
Fitness Marketing Foundations—The Basics and How to Implement Them Effectively
August 26, 2019by David Crump, NSCA-CPT, RCPT*D
This article discusses the three primary channels of marketing, the regular actions that drive results in each, and the purpose of said actions, for personal trainers to help build a solid marketing foundation for their fitness business.
Personal trainers Professional Development
How to Promote and Sell Multiple Personal Training Options with Layered Pricing
April 10, 2018by Douglas O. Sheppard, NSCA-CPT,*D
One the fastest growing trends in the fitness industry over recent years has been the increase of personal training studios. Learn how to identify the varied services that can be offered at the personal training studio, and how to promote and sell in a layered pricing format.
Personal trainers Organization and Administration
Becoming a Personal Trainer
August 28, 2018by Amy Thompson
The NSCA provides career-focused benefit videos designed to help members gain expert insight, knowledge and tips to help further their careers.
Personal trainers Organization and Administration Professional Development
Velocity-Based Training Overview for the Tactical Operator
May 8, 2018by Bryan Mann, PhD, CSCS, RSCC*D
Velocity-based training (VBT) has been generating a lot of buzz lately. In this session from the NSCA’s 2017 TSAC Annual Training, Dr. Bryan Mann explains how and why VBT works, how different devices work, and how to account for them in training.
TSAC Facilitators Program design
Health Behavior Change: Theory and Practical Tips for the Personal Trainer
May 7, 2018by Annette Lang, MS
Why are some behaviors so easy to change while others are so excruciatingly difficult? In this session from the 2015 NSCA Personal Trainers Conference, Annette Lang explains how to identify specific components that have contributed to success—or lack thereof—in changing behaviors and ultimately, habits.
Personal trainers Exercise Science Program design
Load Carriage across Tactical Personnel: Green, Blue, Red
May 20, 2019by Rob Orr, PhD, TSAC-F
Rob Orr, co-lead of Bond University’s Tactical Research Unit, explains the differences in load carriage requirements and contexts between different tactical forces, and how to prepare tactical personnel for load-carriage tasks. This session from the NSCA’s 2018 Tactical Annual Training also looks at how to employ fitness assessments to determine future load carriage requirements.
TSAC Facilitators Program design Testing and Evaluation
Transtheoretical Model—Applications to Personal Training
April 12, 2018by Ryan Eckert, CSCS, NSCA-CPT
While there are a variety of behavior change theories and models to choose from when developing a targeted behavioral approach for a client, the transtheoretical model (TTM) provides a relatively simple and easy-to-follow model.
Personal trainers Exercise Technique Program design
How to Successfully Navigate a Client’s Initial Success Session and its Importance
April 9, 2018by Douglas O. Sheppard, NSCA-CPT,*D
Rushing into administering a training program can greatly hinder long-term gains for the client. This article explains the key components of the client interview, or as it is commonly referred to, “success session.”
Personal trainers Client Consultation|Assessment
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