What defines true toughness in coaching? Dan Perlmutter presents an alternative to the “tough strength coach” stereotype, reframing success as adaptability, resilience, and relentless positivity. As Director of Sports Performance and Head Olympic Sports Performance Coach at Duke University, Perlmutter reflects on building a strong culture rooted in genuine relationships and longevity. He explains Duke’s structured approach to developing interns and coaching assistants, highlighting purposeful recruiting and intentional mentorship to transform passion into professionalism. Perlmutter emphasizes a gratitude lens and people-focused philosophy, always prioritizing the athlete in front of him. He also addresses how strength and conditioning coaches can navigate collegiate shifts, such as Name, Image, and Likeness (NIL) deals and the transfer portal, by reinforcing the weight room environment and culture. If you are seeking practical strategies to build a sustainable career and a workplace you look forward to each day, this conversation is your blueprint. Connect with Dan via email at dan.perlmutter@duke.edu and on Instagram: @theothercoachp | Meet the Duke University Sports Performance Staff on their website | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs

In this session from the 2015 NSCA TSAC Annual Training, Katie Sell discusses current research on how perceived fitness in firefighters may be related to injury prevalence (on-duty and in training) and provide recommendations on how tactical facilitators can decrease adverse repercussions of inaccurately perceived fitness levels (e.g., injury, overtraining, and job-related preparation).

One of the most important elements of running a fitness studio, no matter the discipline or the size, is understanding the competitive landscape. Gaining a key perspective on what is happening not only in the market, but also in the fitness industry as a whole, can provide owners and managers with the insight necessary to uncover the data and trends for their business to thrive.

Even the best programs need to demonstrate their value in order to be supported by upper management, supervisors, and employees. In this session from the 2015 TSAC Annual Training, Gaëtan Girard provides arguments and tools that can help build a case for a tactical fitness program within an organization.

This article briefly discusses tips for personal trainers using wearable fitness devices, including how to help guide clients towards proper utilization, understanding, and application of the information provided.

Do you have a successful fitness team? The concepts described in this article are used to develop teams with personal trainers who are happy and have bought into winning cultures.

In this session from the 2019 NSCA National Conference, Joe Drake, co-owner of Gravity + Oxygen Fitness and Axiom Fitness Academy, discusses power, explains how running power allows you to determine overall effort, and educates on how to test and track running power in order to maximize training efforts.

For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.

The purpose of this article is to present pedagogical content knowledge to personal trainers aimed to enhance client performance and satisfaction.

This article presents advice on how personal trainers can step up their digital footprint and be successful in unprecedented times.