This article gives readers a personal insight into the qualities that a successful and credible personal trainer should have.

Emily Zaler, Assistant Strength and Conditioning Coach for the National Football League (NFL) Denver Broncos, talks to the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about the benefits of being persistent and proactively seeking out opportunities in the field. Topics under discussion include working with professional athletes, facing adversity head on, and how no task is too small to show how you can add value to a program. Find Emily on Instagram: @ezaler or Twitter: @EZaler | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Most law enforcement officers are physically taxed, mentally exhausted, and emotionally overwhelmed. As such, a complexity exists with a requirement to match the need for physical fitness in a demographic that lives their lives in a potential state of general exhaustion.

This article is a personal perspective of creating and providing a fitness assessment and resistance training program from scratch to a large law enforcement organization.

If the strength and conditioning field largely keeps to itself, or the knowledge base is not seen to transcend the training facility, it seems reasonable to think that this will present a problem for strength and conditioning coaches. This article examines some actions strength and conditioning coaches can take to increase the awareness of the good work they do on a daily basis.

Listen in as Angelo Gingerelli, Assistant Strength and Conditioning Coordinator at Seton Hall University in New Jersey, tells the NSCA Coaching and Sport Science Program Manager, Eric McMahon, about his journey in the strength and conditioning profession. Topics include working collaboratively as a strength and conditioning staff, positive social media practices, taking on additional staff responsibilities as an adjunct professor, and working with endurance athletes. You can reach out to Coach Gingerelli on Instagram: @finish_strong_book| Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Marquis Johnson, Assistant Strength and Conditioning Coach with the Minnesota Vikings National Football League (NFL) team, and Bryan Doo, former Head Strength and Conditioning Coach of the Boston Celtics National Basketball Association (NBA) team and owner of Optimal Fitness, join as guests with the NSCA Coaching and Sport Science Program Manager, Eric McMahon. Also returning for this Gatorade Performance Partner collaboration episode is guest co-host Jon Jost, a 27-year veteran college strength and conditioning coach and the Team Sports Manager for Gatorade. Join this fun group of strength and conditioning coaches from across the industry as they discuss what it means to be successful, as well as how they are reshaping the different career paths within the field. Connect with Marquis on Instagram: @quis_fit | Reach Bryan on Instagram: @bdoostrength or Twitter: @bdoo22 | Email Jon at: jonathan.jost@pepsico.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs To learn more and join the Gatorade Performance Partner Community, visit GatoradePerformancePartner.com.

The purpose of this article is to discuss the gray area that should be considered when it comes to implementing weightlifting exercises.

This article explores what a facility-level culture may look like, identifies some of the expected benefits of purposely developing that culture, and discusses some misalignment between what coaches say they want the culture to feel like and the message the athletes are likely to receive.

From tactical strength and conditioning to developing the skills to train a specialized group of football kickers, Catherine Wallace shares how growing up in a military family inspired her into coaching. In this episode, Wallace connects with NSCA Coaching and Sport Science Program Manager, Eric McMahon, on how to pursue a tactical coaching career in different branches of the military and public safety. She discusses how earning the Tactical Strength and Conditioning Facilitator® (TSAC-F®) certification led her to pursue the Certified Strength and Conditioning Specialist® (CSCS®), and more ways that involvement with the NSCA has positioned her for career growth. There is also a discussion about “holistic programs” within strength and conditioning, an area that has been popularized, but is perhaps still misunderstood. Listen and learn about the rapidly growing tactical strength and conditioning area of the field, and the mindset needed to thrive as an impactful coach. Connect with Catherine on Instagram at: @tac.coach.cath or by email: catherine.university@hp.com | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs