Learn a 9-step plan for opening your own gym. In this session from the NSCA’s 2018 Personal Trainers Conference, David Crump shares his experience owning a facility.

NATCON 22

The Art of Attracting your Ideal Client

The Art of Attracting your Ideal Client

Athletes are highly vulnerable to pervasive supplement marketing and are largely unaware of how real, whole–food solutions stack up to some of the most popular supplements on the market. In this session from the NSCA’s 2016 Coaches Conference, sports dietitian Lara Gray presents a variety of nutrient profile comparisons between top–selling sports supplements and whole–food options that can alternatively provide sustainable, cost–effective solutions to common training goals.

This article explains how having the right systems in place (such as accounting, training, and marketing) can help a personal trainer take his or her business to the next level.

For fitness business owners, marketing is understanding the audience and being able to craft stories that capture their attention. This article includes recommendations of ways to get current clients more engaged, as well as reach out to new clients.

For anyone who is considering starting their own fitness business, there are a few questions that should be considered. For example, why is the studio market booming? Is it the right time for you to make the leap? To answer these questions, there are several considerations that might help in this decision-making process.

NATCON 2022

The Fitness Business Owner Journey: 5 Stages of Skill Development For Success