(773 found)
Back to Basics: 3 Steps of the Initial Consultation
August 24, 2018by Joni Boyd, PhD, CSCS and Nicole Swank, MS
Developing a truly successful program involves several layers that the personal trainer must address with time, competence, and critical thinking. A thorough and complete initial consultation can ensure that the personal trainer has all the data that they need to design a program that is time-efficient and successful.
Personal trainers Program design Organization and Administration Client Consultation|Assessment
From Successful Trainer to Gym Owner—9 Steps to Open Your First Facility: Part 1
June 22, 2018by David Crump, NSCA-CPT
Just as any decent coach would not have a client perform a heavy deadlift without first conducting a fitness or movement assessment, a potential facility owner should not move forward without assessing the state of their current business. This article explains three steps for conducting an assessment.
Personal trainers Organization and Administration Professional Development
Developing Your Simple Personal Training Marketing Plan
June 22, 2018by Ryan Ketchum
There is a formula for attracting more clients into your gym and it can work for you if you commit to following the right steps. This article will explain how to set marketing goals, create a marketing action plan to bring in new clients based on your strengths as a trainer, provide examples of how to implement your marketing plan, and discuss why tracking the success of your plan is important.
Personal trainers Organization and Administration Professional Development
Top 5 Marketing Strategies to Implement for Your Fitness Business
May 7, 2018by Josh Leve
One of the universal challenges in running a small fitness business is finding new ways to generate traffic. In this session from the 2015 NSCA Personal Trainers Conference, Josh Leve reviews the results of a survey of thousands of owners, fitness professionals, and coaches to identify best business practices. There is no better strategy to grow a business than leveraging the combined experiences of others.
Personal trainers Organization and Administration Professional Development
Reverse Pendulum Exercise (Including Medicine Ball Twister Variation)
January 28, 2019by Developing the Core
This Kinetic Select excerpt from Developing the Core describes how to perform the medicine ball twist variation as a rotational core movement.
Personal trainers TSAC Facilitators Coaches Exercise Technique Program design
Fall Prevention Program Recommendations for an Aging Population
August 23, 2022by Teresa Cedeno, NSCA-CPT
This article will discuss the role of strength training, stretching, and functional mobility exercises in reducing falls in older adults and provide a guide for creating a program.
Personal trainers Program design
Building a Balanced and Symmetrical Physique – Is Regional Hypertrophy Possible?
June 7, 2022by Guillermo Escalante, DSC, MBA, ATC, CSCS and Adam Michael Gonzalez, PhD, CSCS
This article provides a brief overview of literature where regional hypertrophy was reported. It also discusses the basic science and application of regional hypertrophy training.
Personal trainers Exercise Science Program design
NSCA’s Coaching Podcast, Episode 6: Megan Young
Megan Young, Performance Coach at Auburn University, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about the data revolution and combining science and coaching to validate the “coaching eye.” They also discuss the importance of your professional network, building a strong performance team, and the need to unify the profession.
Coaches Professional Development
Hospitality in Fitness – Part III – Hospitality in Management and Ownership
November 27, 2025by Cody McDermott, CSCS
Discover how hospitality-focused ownership and management can create a gym that attracts and retains members for long-term success. Visit NSCA online to read more on professional development, the fitness industry, and health.
Personal trainers Program design Organization and Administration Client Consultation|Assessment Professional Development
7 Secret Weapons for Fitness Professionals’ Sales Success
May 9, 2018by Robert Lewis Jr., MS, CSCS
The “7 Secret Weapons to Sales Success” were developed through interviewing some of the most successful personal trainers in the country, capturing the most relevant concepts from over a dozen sales books, and, most importantly, applying these concepts in the field with actual trainers. In this session from the 2015 NSCA Personal Trainers Conference, Robert Lewis Jr. empowers fitness professionals to take their career to new heights.
Personal trainers Organization and Administration Professional Development
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