The private sector is growing, and so is the competition. With low barriers to entry and clients cycling in and out of programs, you need a strong business strategy to stand out and build staying power. Gini Grimsley draws on her experience across commercial fitness and National Strength and Conditioning Association (NSCA) leadership to address top questions coaches are asking: Where is the smartest place to start? How do you set your rates? How do you grow a client base in a new community? Grimsley distinguishes between being certified and being qualified, noting credentials open the door while applied experience takes you further. She introduces a framework for “periodizing your paycheck,” reverse-engineering income goals into a viable revenue model. Grimsley also outlines how to integrate into established communities and balance hybrid in-person and online coaching. If you are exploring the private sector or refining your approach, gain practical strategies to find your niche and achieve career flexibility. Reach out to Gini on Instagram: @gdotgperiod, LinkedIn: @gini-grimsley-ms-cscs, or by email: trainwithgini@gmail.com | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Make sure your voice is represented in the profession. Join an NSCA Professional Development Group (PDG) to influence the resources and decisions that impact your segment of the field

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Richard Howell, Head Strength and Conditioning Coach for the Indianapolis Colts National Football League (NFL) team, talks to the NSCA Coaching Program Manager, Eric McMahon, about his impressive 21 years with the organization. Topics under discussion include going from pre-medical to strength coach, building relationships with athletes and staff members, and how technology provides hard numbers for sport coaches to understand stress management. Connect with Richard through email: Richard.howell@colts.nfl.net | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

Ankle sprains are an extremely common injury of both sports and everyday life. In the post-rehabilitation setting, it is important to first identify and then address deficits in ankle, hip, and knee range of motion and strength.

This excerpt from Strength Training describes the hormone response to exercise and their functions within the human body.

Catch up on this presentation from the 2024 NSCA Coaches Conference with Major League Baseball (MLB) Tampa Bay Rays Strength and Conditioning Coach, Joey Greany. Greany takes NSCA Coaching Program Manager, Eric McMahon, on a deep dive into plyometrics for a wide range of athletes. He also shares the importance of professional development for strength and conditioning coaches. Tune in to learn in-season training tips and how the NSCA inspired Greany’s path to the Big Leagues. As mentioned in the episode, here is a link to learn more about the Professional Baseball Strength and Conditioning Coaches Society (PBSCCS). Connect with Joey on Instagram at: @joeygreany | Find Eric on Instagram: @ericmcmahoncscs or X (Twitter): @ericmcmahoncscs

Bridge the Gap Practical: Conditioning Program Design Workshop

CC 2020

This book excerpt reviews functional isometrics as a way to build strength at the weakest point in the range of motion.

Training Groups versus Single Athletes