In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve! Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs

The path to the top is not always linear. For Jill Costanza, it included returning to school and stops in collegiate and military performance before becoming Director of Sport Science and Assistant Strength and Conditioning Coach with the National Football League (NFL) Detroit Lions. Costanza describes today’s sport science landscape as a “Wild West,” where definitions differ by perspective. Her focus centers on assessing the athlete and program effectiveness against the demands of the game to identify holistic interventions. She outlines how intentional systems, a clear communication funnel, and data visualizations help athletes and stakeholders understand the “why,” build buy-in, and tap into competitiveness. Addressing common misconceptions, Costanza clarifies that elite athletes can still have foundational qualities that need rewiring. She emphasizes movement quality, proprioception, and breathing while adapting for individual needs and neurological fatigue. Learn how to build sport science systems, turn insights into action, and keep progressing on your professional path. Reach out to Jill by email at: jill.costanza@lions.nfl.net | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Join the NSCA Football Special Interest Group (SIG) and explore 24 other specialized communities designed to support your development on the Special Interest Groups page.

Field tests have become popular in applied exercise science and sport performance enhancement programs because of their simplicity and ability to generalize results. However, numerous confounding factors may influence the validity of test data from such evaluations.

The goal of this article is to overview the most evidenced-based recovery strategies that are promoted in United States Air Force Special Warfare.

Transitioning From the Single Discipline Fight Sport to MMA

From a strength and conditioning perspective, how should a tactical athlete be reintegrated when they return to a kinetically operational workplace after time away?

This video demonstrates techniques used for the four primary components of deceleration: dynamic balance, eccentric strength, power, and reactive strength.

This excerpt from NSCA’s Essentials of Sport Science describes strength as a velocity-dependent concept.

In this article, three considerations are discussed to aid in addressing successful rehabilitation and return to work: 1) targeting the injury site using a combination of physiotherapy, physical therapy, and tactical strength and conditioning; 2) workplace engagement; and 3) using available tools that may assist in determining appropriate approaches.