Ron McKeefery, Vice President of Performance and Education for PLAE, talks to the NSCA Head Strength and Conditioning Coach, Scott Caulfield, about how he got started with the Iron Game Chalk Talk, his involvement with the NSCA, the value in attending and putting on events, the future of the profession, decision paralysis, and creating culture in the weight room.

The Fitness Business Owner Journey: 5 Stages of Skill Development For Success

Webber International University’s Head Strength and Conditioning Coach, Stephen Rassel, presents a six-part Career Development Series on “Creating a Strength and Conditioning Program for Your High School or College.”

This article gives readers a personal insight into the qualities that a successful and credible personal trainer should have.

TSAC expert Michael Bridges speaks at the 2015 NSCA National Conference. In this first video of the series, Bridges provides an overview of his article written for the 2015 edition of the NSCA’s Career Development Guide. Members can request a copy by emailing membership@nsca.com.

This article from TSAC Report shares a coaching philosophy than can bridge the communication gap between strength and conditioning professionals and firefighters Visit NSCA online to read more on tactical athletes and fitness news.

To build a successful business and reputation, personal trainers must do more than get their clients physical results; they must also create a positive experience. That experience must be inviting, engaging, and consistent if personal trainers want to make a real impact on their community and bottom line.

From the 2020 NSCA Coaches Conference, Jim Davis, Founder of the Good Athlete Project, presents his mission for maximizing the potential of athletics as education and the many components that create the framework of a high order performance goal.

David Crump, Owner of Spark Fitness and a business consultant, discusses the importance of utilizing systems to improve the customer experience.

For Keith Swift, coaching is completely effort based, but it starts with camaraderie and education. As Director of Strength and Conditioning at Wofford College, his philosophy is clear: educate, heal, and enhance. While playing collegiate football and studying exercise science, Swift learned early to question the “why” behind training and encourages his student-athletes to do the same. At an academically rigorous institution, his educational focus fits right in, fostering curiosity, technical precision, and peer coaching. Swift shares how his experiences across professional baseball, the private sector, and collegiate programs each shaped his foundation while making it his own. Amid collegiate challenges — from the National Collegiate Athletic Association (NCAA) transfer portal to the growing authority of student-athletes — Swift holds firm that “there is no substitute for hard work.” His goal is simple: help student-athletes leave with both a degree and a championship ring, setting them up for success in sport and life. Reach out to Coach Swift on Instagram: @worqueowt and @wofford_strength, Twitter/X: @CoachSwift93, LinkedIn: @keithswift, or by email: swiftkd@wofford.edu | Find Eric on Instagram: @ericmcmahoncscs and LinkedIn: @ericmcmahoncscs Discover how salaries have evolved across collegiate athletics and other work settings in strength and conditioning in the 2025 NSCA Salary Survey at NSCA.com/Salary.